Comments on: AdSense CTR Drop

By: Julian

Julian — Tue, 02 Feb 2010 19:49:55 +0000

I discovered that my CTR dropped exactly in november/december 2007. It never got back up again in all these years. What about you? Do you have any explanation?

By: Mike

Mike — Thu, 08 Jan 2009 03:29:59 +0000

My ctr dropped 2 days ago about 80%, the same day I linked analytics to adsense. They are d-linked now. What a horrible experience. Glad I am not the only one seeing this happen. My impressions and clicks are up but earnings down. Doesn’t make any sense.

By: Has Google AdSense lost it Mojo? | YugaTech | Philippines, Technology News & Reviews

Thu, 13 Mar 2008 13:28:01 +0000

[...] the last 3 months, there has been numerous reports on a sudden drop on paid clicks. This was caused by Google to reduce the clickable area of the ads last November [...]

By: entrepreneur opportunity

entrepreneur opportunity — Sat, 05 Jan 2008 00:06:41 +0000

Same experience having a big drop on CTR this December. Experimented on many things like using manage ads, not using manage ads changed ads colors, etc. I’m not sure if the reduced clickable area is the culprit because when it was implemented my CTR is still normal. The worst lowering of CTR and eCPM happened during the third week of December until the now.

Also wondering why when my PR increased on my other site on the recent update, the traffic decreased and also the CTR.

By: Phstars

Phstars — Sat, 22 Dec 2007 06:11:05 +0000

There’s no change in my PR but my CTR dropped to 40%

By: Boost Adsense Revenue

Boost Adsense Revenue — Fri, 14 Dec 2007 15:30:12 +0000

adsense blogspot…

…

By: Alfie

Alfie — Wed, 12 Dec 2007 13:57:25 +0000

Yep slightly lower CTR but slightly hight eCPM.

By: Harrison

Harrison — Wed, 12 Dec 2007 09:06:05 +0000

My CTR, CPM and also revenue have dropped. However, my traffic also slightly lower compare to last few months. Maybe most of my visitors spend their time on their Christmas preparation rather than sit in front the computer and read my blog.

By: Announcement: I Have Lowered Adsense Earnings - PinoyTech

Announcement: I Have Lowered Adsense Earnings - PinoyTech — Sat, 08 Dec 2007 09:01:06 +0000

[...] It’s been a while since, Google Adsense announced the alteration of the clickable areas in Adsense ads. This has changed my earnings a lot. Adsense earnings dropped by as much as 80% for me. Although I have seen reports of only 40% – 60%. [...]

By: Connie

Connie — Thu, 06 Dec 2007 15:54:02 +0000

I’m getting a dramatic high. Higher CTR; higher eCPM.

By: leo

leo — Wed, 05 Dec 2007 07:15:28 +0000

my CTR is slightly lower but the CPM dropped significantly, and to make the matter worse, the dollar is still on a freefall against peso.

By: 5 Ways To Increase Your CTR at Macuha.com

5 Ways To Increase Your CTR at Macuha.com — Wed, 05 Dec 2007 04:31:58 +0000

[...] many blogs got a CTR drop during the past few days, I’ve decided to make this blog post to help them out. Luckily, I’m not affected by the [...]

By: otoy

otoy — Wed, 05 Dec 2007 01:22:28 +0000

earnings dropped by almost 30% last november. But the way December started looks very promising.. sana tuloy tuloy na

By: Kiven

Kiven — Tue, 04 Dec 2007 16:06:05 +0000

same CTR. higher eCPM.

By: Mr.Pinoy

Mr.Pinoy — Tue, 04 Dec 2007 10:14:20 +0000

Im still new in blogging but im using Adsense too. If Yuga is correct, I hope it will back to its normal CTR conversion soon.

By: Adsense’s Actions Affects CTR Rates - PinoyBlogoSphere.com - Pinoy Bloggers Society (PBS)

Tue, 04 Dec 2007 09:28:34 +0000

[...] from Yugatech.com thinks that this may be caused by the recent changes made by google where they reduced the [...]

By: noemi

noemi — Tue, 04 Dec 2007 09:05:46 +0000

Mine dropped on October-November but it’s picking up this December.

By: RNHalawi | TEAMPILIPINAS.BLOGSPOT.COM

RNHalawi | TEAMPILIPINAS.BLOGSPOT.COM — Tue, 04 Dec 2007 08:56:39 +0000

Agree with you bro! i’m also experiencing drop in my adsense CRT…

By: eric

eric — Tue, 04 Dec 2007 08:27:45 +0000

my CTR dropped for oct-nov. but december looks very promising.

By: boddah

boddah — Tue, 04 Dec 2007 07:05:04 +0000

no effects on my sites too, in fact my CTRs for November is actually higher than previous months.. and i thought most clicks from my sites are accidental ^_^

By: marhgil

marhgil — Tue, 04 Dec 2007 06:07:46 +0000

no change on CTR for me. it even improved after a redesign.

By: Showbiz Intriga? Get It From Boy!

Showbiz Intriga? Get It From Boy! — Tue, 04 Dec 2007 03:53:39 +0000

my earnings dropped 85% sept. and october was record breaking for me though..but i think its not because of the clickable areas but because of the Manage Ads feature..it messed up everything in my adsense code, and channels are not working. i suddenly got a lot of PSA’s.

Its now back slowly but surely to normal though..thank God!

By: jhay

jhay — Tue, 04 Dec 2007 00:23:03 +0000

Same thing happened to me right after my PR was slashed. Traffic went down considerably and so did the CTR. It became worse when the click-able areas shrunk.

I really wonder why Google has been acting up lately. Maybe they’re up to something big yet again. (Like world domination? )

By: Mindanao Bob

Mindanao Bob — Mon, 03 Dec 2007 23:52:58 +0000

I’ve seen small dips in CTR starting back in June, and every month since then. It’s not a huge dip, though, and doesn’t concern me too much.

By: AnnaE

AnnaE — Mon, 03 Dec 2007 23:05:09 +0000

Dunno about Bidvertiser. Their ads don’t appear that related to the content of the page. Chitika is okay, though.

Half the daily income? With the slumping dollar, is the income drop approaching 70%? Haynaq….

By: Hezron Mariano

Hezron Mariano — Mon, 03 Dec 2007 22:53:01 +0000

Agree with yuga, i’m also experiencing huge drop in my adsense CRT. This might be the effect of Adsense reducing the clickable area in the ads. Hope Adsense will do some moves or else…Hello bidvertiser…Hello Chitika.

By: Rickey

Rickey — Mon, 03 Dec 2007 20:57:50 +0000

Nope. CTR is relatively in the same level, no dramatic drops or increases.

By: James | PinoyMoneyTalk.com

James | PinoyMoneyTalk.com — Mon, 03 Dec 2007 20:41:58 +0000

I saw this happen in one of my experimental sites (a short story-collection site). CTR dropped by 50% leading to a 40% drop in Adsense income from last month.

As for my main blog at http://www.pinoymoneytalk.com, CTR and Adsense income dropped by 10% in early November after my site’s PR was reduced from 4 to 2 (then back to 3). Since then, however, CTR and income have stabilized.

I think the income reduction was caused by a lot of factors. First, the PR penalty caused some of my pages to be moved to later pages in Google’s SERPs thereby causing less visitors to the site. Second is the shrinking of the Adsense ad unit which you mentioned. And the third, I also agree that the 4th quarter is a slow quarter for advertising. I’ve seen that happen in my site for the past 2 years now.