We did a special episode of the BoBCast here at Punta Fuego. Will publish it when I’m done uploading the MP3 file.
One of our discussions there was “If you were just a blog reader, would you read your own blog?” While most of us would immediately shout out a resounding “yes!”, I’ve asked several other bloggers and surprisingly some of them replied they probably would not read their own blog. (This question is different from “do you read your own blog”. The question focuses more on the idea that if you were just a blog reader, would you regularly read your blog and subscribe thru its RSS feeds.)
So, why would some blogger not like to read their own blog if they were just a blog reader? Here are some thoughts:
- Your blog is too personal. Unless the blogger is interesting or you know them personally, it’s hard to relate and follow their blog.
- You like writing rants and raves BUT you don’t like reading them.
- You primarily blog for the money. Some bloggers write about stuff not because they like the topic/niche, BUT because it’s a hot one that could bring in traffic.
- Your blog is not exactly relevant to you but your intended audience. This is especially true for blogs used as a marketing tool — you like to sell but you don’t like to be the one buying what your selling.
There might be other reasons out there why a blogger does not automatically become his own blog reader.


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