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Growth in Philippine Call Centers jacked up by global crisis?

Turns out the credit crisis and the recession in the United States had some unwittingly beneficial effect in the BPO and call center industry in the Philippines. I would have expected job cuts around this time but it seems there’s some massive expansion going on.

call centersA friend, who works in one of the top call centers in the Philippines, revealed they’ve been doing rapid expansion and is opening up at least 5 more locations around the country from this year to next year. There’s one in Sta. Rosa, Laguna, then in Cebu, the newly built Greenbelt 5, the UP Science Center in Q.C., and San Lazaro, Manila.

If that’s any indication, I’d say the BPO industry in the Philippines is still growing despite the recession. But how did that happened?

My friend explains that because of the financial crisis in the US, there were a lot of job cuts going around. These job cuts are cost-cutting measures — no new hires in the US; all replacements are made in somewhere else where it’s cheaper (including) the Philippines.

It makes sense actually — for every seat you drop in the US, you can get as much as 4 to 5 new seats in the Philippines at the same cost.

The industry will still survive. It’s just a matter of resource allocation and cost-reduction. While the Philippines may not be immune to the same economic crisis, it has proven still that our labor force is cost-effective.

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27 Responses to “Growth in Philippine Call Centers jacked up by global crisis?”


  1. Gravatar Icon jobucks replied on Oct 12th, 2008 at 10:13 pm (1)

    that means more jobs for filipinos,

  2. Gravatar Icon Patrick replied on Oct 12th, 2008 at 11:27 pm (2)

    Oh really? This is exactly the opposite of what I was expecting. I used to work in a callcenter but I returned to IT early this year. I have yet to ask my previous colleagues about how business was affected by the crisis.

  3. Gravatar Icon David B Katague replied on Oct 13th, 2008 at 1:26 am (3)

    More Power to the Call Center business in the Philippines. Just recently I had business with one of the call centers in PI from US. I was very satisfied with the service rendered. It appears that the employees are well-trained and very knowledgeable.

  4. Gravatar Icon Juan Paolo Jamon replied on Oct 13th, 2008 at 9:01 am (4)

    This may be the case for now, that getting labor from the Philippines is indeed cheaper for other countries. However, since the US is experiencing recession, the next U.S. administration may probably (if it wants its economy to survive by giving their people more jobs) advocate and advances new policies that will grant the American people more employment opportunities… (for example) — policies saying, “no more outsourcing or limit outsourcing employment to create more jobs for your own countrymen.” Such policies will most likely be ratified by the next American administration. The Philippine government should be coming up with measures to address this probable crisis in the future. Imagine how many jobs will be lost if the Call Center Industry flees the country. Unemployment will indeed boom.

  5. Gravatar Icon aldwin replied on Oct 13th, 2008 at 10:58 am (5)

    whew! I thought mawawalan na ako ng.trabaho…huhuhu

  6. Gravatar Icon Jerome replied on Oct 13th, 2008 at 11:30 am (6)

    @Juan Paolo Jamon: Very True.

  7. Gravatar Icon BrianB replied on Oct 13th, 2008 at 11:43 am (7)

    Abe, the next US president will make sure much of these call center jobs will go back home to curb the unemployment there in the US. It’s probably just very temporary, a quick solution to the cash hemorrhage.

  8. Gravatar Icon herbert replied on Oct 13th, 2008 at 12:11 pm (8)

    On the other hand, because of the same recession, accounts are lost in some call centers. SIS, for example, lost Toshiba because the latter can no longer afford paying the company. Account was transferred to Sitel and Teleperformance because they offer cheap rates. Washington Mutual’s account with SIS will also end soon. Don’t know yet where it will be transferred.

  9. Gravatar Icon max replied on Oct 13th, 2008 at 1:10 pm (9)

    is this speculation? an opinion? or fact?

  10. Gravatar Icon Dwight Alcantara replied on Oct 13th, 2008 at 3:43 pm (10)

    I am working in a call center and I am near in sm san lazaro and your friend told you that their company is planning to put one site in sm san lazaro? may i know the name of the call center?

  11. Gravatar Icon donalyza replied on Oct 13th, 2008 at 4:46 pm (11)

    Yup 5 more locations, but it’s not in Greenbelt 5 but soon to rise, Glorietta 5.

  12. Gravatar Icon yuga replied on Oct 13th, 2008 at 4:55 pm (12)

    @donalyza - thanks for the correction — I read GB5 instead of G5.

    @Dwight - CVG. ;)

  13. Gravatar Icon calvin replied on Oct 13th, 2008 at 10:12 pm (13)

    ei bpo office namin ah. bat walang salary increase? :P abe di ka umattend ng silverlight training?

  14. Gravatar Icon bongsi21 replied on Oct 13th, 2008 at 11:40 pm (14)

    I think we must be optimistic in this current times of economic set-back. If we keep cross-cutting jobs etc. it’ll eventually hurt the whole economy of the Philippines. Cross-cutting cost can be sum in many ways like right management of people, reduction/optimization of work flow etc, create a long-term solution not just removing numerous quality Filipino personnel just to save some bucks! Our country has abundant source of quality people we just have to utilize it to the full extent.

  15. Gravatar Icon David B Katague replied on Oct 14th, 2008 at 1:28 am (15)

    What other industry in the Philippines are expanding in spite of the current global economic crises, besides the call center business? Is the tourism business OK?

  16. Gravatar Icon Mr Blogger replied on Oct 14th, 2008 at 4:53 pm (16)

    That’s good news as it would mean more jobs for the Filipinos. I also worked in call centers before. Above all negativities, I still have high hopes for our country.

  17. Gravatar Icon Jomark Osabel replied on Oct 18th, 2008 at 12:05 pm (17)

    Yes call centers and the outsourcing business in general is booming. Here in Cebu call centers are sprouting like mushrooms. Likewise, home based outsourcing services are proliferating. I employ about 4 people at home serving clients from the US, Europe and the Australia. They prefer us because we are far more cost effective to deal with than those with corporate structure.

  18. Gravatar Icon Vadim Berman replied on Oct 27th, 2008 at 3:32 pm (18)

    This one is a nobrainer.

    Less paying customers => megacorps need to save on expenses => hire cheap manpower. Yep, Phils should benefit from it. A lot.

  19. Gravatar Icon call center Philippines replied on Nov 4th, 2008 at 1:17 pm (19)

    Business Process Outsourcing is now on its fast-pace. More and more business savvy are investing greatly on call center in the Philippines because Filipino people are said to be patient, caring (for clients), honest, hardworking and also an effective English conversant, among others. So to whom will you trust your business? The answer is definitely obvious.

  20. Gravatar Icon PingBack replied on Nov 28th, 2008 at 5:15 pm (20)

    Does anyone have an idea in how
    I could get a list of accounts lost
    by ACS, IBM and other contact center
    companies localy?

  21. Gravatar Icon eve yap replied on Jan 8th, 2009 at 9:53 am (21)

    SHOULD THERE BE ANY NEWLY OPENED CALL CENTERS PLANNING FOR EXPANSION, W/C WILL BE NEEDING AN I.T. EQUIPMENTS SUCH AS LAPTOP,DESKTOP,MONITORS, SERVERS,WORKSTATIONS,PROCURVE SWITCH, PRINTERS. PLEASE FEEL FREE TO ASK ME—
    Eve Yap
    (Corp. Sales Exec.)/
    Email: EvelynY@phildata.com
    /Direct KLine: 8112878 loc.215
    /mobile#: 09186528447 — OR YOU MAY BROWSE OUR LINK http://www.phildata.com/.

  22. Gravatar Icon raymond replied on Feb 9th, 2009 at 7:59 am (22)

    well its still better to keep the business than lose it after all. if im an owner of a business and im facing a big loss bec of something like recession, then i would certainly look for an alternative way to get my business going

    but still..not all BPO companies look at this option. they would rather lay some people off than to look for another option simply bec its the fastest way they could do to hold their money.

    its really hard to see people, who has become a family, getting out of the company.

  23. Gravatar Icon Jules replied on Mar 17th, 2009 at 1:37 am (23)

    The best medium to long term strategy for call centers in the Philippines to adopt is to upgrade their skillsets into more value added disciplines like computer programming and engineering design. Specifically LAMP (Linux, Apache, MySQL, Apache), Oracle, SAP and Java/C++/Embedded Systems for these are the skillsets of the future to improve business operations. This is the reason why so many of our countrymen are now living in Singapore because they were pirated from companies operating in our country. Our edge in language skills is slowly being eroded by the improvement in our Asian neighbors and Eastern European countries that are also building an army of English proficient cheap by western standards, knowledge workers. Sooner or later we won’t be as competitive as they are. You should all remember that multinational companies have no loyalty to one particular country. They are loyal to their bottomline and shareholders. They will do whatever means possible to accomplish their goals even at the expense of leaving the Philippines for another cheaper country to achieve better cost efficiencies. That is all the more reason for call center workers to plan one step ahead of that imminent scenario.

  24. Gravatar Icon call center philippines replied on Apr 9th, 2009 at 3:48 pm (24)

    I also noticed that despite the recession, the Sunday Paper job ads are full of openings for call center type jobs.

    It actually make sense that the BPO industry would increase in times of recession since people in the US would find ways to cut down costs which is what BPO is all about.

  25. Gravatar Icon Kristina replied on Jul 3rd, 2009 at 4:08 pm (25)

    It is true that a lot of US companies are outsourcing to cut costs even up to the present. The most recent that I’ve heard of is that GM (General Motors) has ventured to the BPO industry already with a Philippine Call Center.

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