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	<title>Comments on: The real deal behind Multiply and ABS-CBN</title>
	<atom:link href="http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/</link>
	<description>Philippines, Technology News &#38; Reviews</description>
	<pubDate>Fri, 21 Nov 2008 21:29:31 +0000</pubDate>
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		<title>By: ABS CBN buys into Multiply &#124; YugaTech &#124; Philippines, Technology News &#38; Reviews</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-252762</link>
		<dc:creator>ABS CBN buys into Multiply &#124; YugaTech &#124; Philippines, Technology News &#38; Reviews</dc:creator>
		<pubDate>Tue, 18 Nov 2008 06:47:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-252762</guid>
		<description>[...] year ago this month, ABS-CBN first went into an advertising deal with Multiply. It looks like that deal got a lot of traction and the media giant saw great [...]</description>
		<content:encoded><![CDATA[<p>[...] year ago this month, ABS-CBN first went into an advertising deal with Multiply. It looks like that deal got a lot of traction and the media giant saw great [...]</p>
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		<title>By: Why Blogger isn&#8217;t that popular in the Philippines? &#124; YugaTech &#124; Philippines, Technology News &#38; Reviews</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-246832</link>
		<dc:creator>Why Blogger isn&#8217;t that popular in the Philippines? &#124; YugaTech &#124; Philippines, Technology News &#38; Reviews</dc:creator>
		<pubDate>Sat, 16 Aug 2008 04:24:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-246832</guid>
		<description>[...] According to Google Trends, Multiply has 200,000 daily unique visitors from the Philippines, twice as many from a year ago. In Alexa, the Philippines ranked #5 for Multiply&#8217;s traffic origins contributing to an estimated 13.4% of its total users. With Google Insights, Philippines is #1 for Multiply searches. (Read my related story on ABS-CBN and Multiply deal.) [...]</description>
		<content:encoded><![CDATA[<p>[...] According to Google Trends, Multiply has 200,000 daily unique visitors from the Philippines, twice as many from a year ago. In Alexa, the Philippines ranked #5 for Multiply&#8217;s traffic origins contributing to an estimated 13.4% of its total users. With Google Insights, Philippines is #1 for Multiply searches. (Read my related story on ABS-CBN and Multiply deal.) [...]</p>
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	<item>
		<title>By: pinoy</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-217591</link>
		<dc:creator>pinoy</dc:creator>
		<pubDate>Tue, 08 Apr 2008 23:13:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-217591</guid>
		<description>not all multiply users are wants to see abs-cbn advertisements on their multiply web blogs. 
For us this is very annoying,
 its unfair especially to those kapuso pioneer multiply users</description>
		<content:encoded><![CDATA[<p>not all multiply users are wants to see abs-cbn advertisements on their multiply web blogs.<br />
For us this is very annoying,<br />
 its unfair especially to those kapuso pioneer multiply users</p>
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		<title>By: TARUGOMAN</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-165766</link>
		<dc:creator>TARUGOMAN</dc:creator>
		<pubDate>Mon, 12 Nov 2007 10:36:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-165766</guid>
		<description>The question is, who's back is really being scratched? Who looks to gain more from the  partnership? And the next question is, will the other station follow suit?

I for one understand why Multiply would want to monetize their local traffic, and if their ad sharing execution is done properly, they look to cash in too. 
(http://tarugoman.multiply.com/journal/item/352)

Let's hope that the corporate monsters don't misinterpret the blogging community. (Although you have to admit, the Philippine blogosphere has been more, should I say, 'diverse' as of late.) As was mentioned by Connie above.</description>
		<content:encoded><![CDATA[<p>The question is, who&#8217;s back is really being scratched? Who looks to gain more from the  partnership? And the next question is, will the other station follow suit?</p>
<p>I for one understand why Multiply would want to monetize their local traffic, and if their ad sharing execution is done properly, they look to cash in too.<br />
(http://tarugoman.multiply.com/journal/item/352)</p>
<p>Let&#8217;s hope that the corporate monsters don&#8217;t misinterpret the blogging community. (Although you have to admit, the Philippine blogosphere has been more, should I say, &#8216;diverse&#8217; as of late.) As was mentioned by Connie above.</p>
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		<title>By: Connie</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-162056</link>
		<dc:creator>Connie</dc:creator>
		<pubDate>Sun, 11 Nov 2007 03:49:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-162056</guid>
		<description>If you're correct with your analysis, Yuga, then we are doomed. Corporations will view and assess the worth of blogs as advertising platforms based on the quality of the bulk of Multiply blogs (some are good but 90% are bleh), then these corporations will get the wrong idea about blogs in general.</description>
		<content:encoded><![CDATA[<p>If you&#8217;re correct with your analysis, Yuga, then we are doomed. Corporations will view and assess the worth of blogs as advertising platforms based on the quality of the bulk of Multiply blogs (some are good but 90% are bleh), then these corporations will get the wrong idea about blogs in general.</p>
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		<title>By: BrianB</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-160834</link>
		<dc:creator>BrianB</dc:creator>
		<pubDate>Sat, 10 Nov 2007 17:29:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-160834</guid>
		<description>Multiply is for stalkers.</description>
		<content:encoded><![CDATA[<p>Multiply is for stalkers.</p>
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		<title>By: Mike Abundo</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-160750</link>
		<dc:creator>Mike Abundo</dc:creator>
		<pubDate>Sat, 10 Nov 2007 16:54:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-160750</guid>
		<description>ABS-CBN + Multiply = &lt;a href="http://mikeabundo.com/2007/11/08/abs-cbn-multiply-deal-clueless/" rel="nofollow"&gt;FAIL&lt;/a&gt;.</description>
		<content:encoded><![CDATA[<p>ABS-CBN + Multiply = <a href="http://mikeabundo.com/2007/11/08/abs-cbn-multiply-deal-clueless/" rel="nofollow">FAIL</a>.</p>
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		<title>By: J</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159897</link>
		<dc:creator>J</dc:creator>
		<pubDate>Sat, 10 Nov 2007 09:49:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159897</guid>
		<description>"Nice analysis Abe. So you’re saying, ABS-CBN is legitimizing blog advertising for corporations? Great!

I totally forgot that Multiply is really a multimedia blog service with “Friend” features.
"

yeah I agree. it's kinda the in thing right now... hehe</description>
		<content:encoded><![CDATA[<p>&#8220;Nice analysis Abe. So you’re saying, ABS-CBN is legitimizing blog advertising for corporations? Great!</p>
<p>I totally forgot that Multiply is really a multimedia blog service with “Friend” features.<br />
&#8221;</p>
<p>yeah I agree. it&#8217;s kinda the in thing right now&#8230; hehe</p>
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		<title>By: J</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159893</link>
		<dc:creator>J</dc:creator>
		<pubDate>Sat, 10 Nov 2007 09:48:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159893</guid>
		<description>Nice analysis Abe. So you’re saying, ABS-CBN is legitimizing blog advertising for corporations? Great!

I totally forgot that Multiply is really a multimedia blog service with “Friend” features.</description>
		<content:encoded><![CDATA[<p>Nice analysis Abe. So you’re saying, ABS-CBN is legitimizing blog advertising for corporations? Great!</p>
<p>I totally forgot that Multiply is really a multimedia blog service with “Friend” features.</p>
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		<title>By: Eugene</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159588</link>
		<dc:creator>Eugene</dc:creator>
		<pubDate>Sat, 10 Nov 2007 06:22:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159588</guid>
		<description>Interesting analysis. Yes, hopefully this move will move local advertisers to see blogs as a viable platform for advertising. Many local content producers deserve to be compensated for the excellent content they're creating, and ads is still one of the top ways to do that.</description>
		<content:encoded><![CDATA[<p>Interesting analysis. Yes, hopefully this move will move local advertisers to see blogs as a viable platform for advertising. Many local content producers deserve to be compensated for the excellent content they&#8217;re creating, and ads is still one of the top ways to do that.</p>
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		<title>By: Miguel</title>
		<link>http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159493</link>
		<dc:creator>Miguel</dc:creator>
		<pubDate>Sat, 10 Nov 2007 05:16:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.yugatech.com/blog/the-internet/the-real-score-behind-multiply-abs-cbn-deal/#comment-159493</guid>
		<description>Nice analysis Abe. So you're saying, ABS-CBN is legitimizing blog advertising for corporations? Great!

I totally forgot that Multiply is really a multimedia blog service with "Friend" features.</description>
		<content:encoded><![CDATA[<p>Nice analysis Abe. So you&#8217;re saying, ABS-CBN is legitimizing blog advertising for corporations? Great!</p>
<p>I totally forgot that Multiply is really a multimedia blog service with &#8220;Friend&#8221; features.</p>
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