In December 2009, I first noticed that people were sending tweets and FB messages instead of SMS when greeting everyone during the holidays. I also wrote a story on “Telcos lost Millions to Facebook this Christmas“.
That was two years ago, when Facebook and Twitter were just starting to become popular in the Philippines. Today, the Philippines is an FB country and Twitter is closing in next.

Last night, I only got a single (yes, one) SMS greeting on my business line. My personal line was a bit better at 5 text messages. (Finally got a few more on my business line this morning).
On my end, I only sent out 2 SMS greetings. The rest are on Twitter and Facebook.
If you compare that to the hundreds of SMS we used to send and receive years ago, it feels like SMS is no longer the main channel of communication during Christmas.
This is what the telcos are very afraid of and it’s already happening.
So, how many SMS greetings did you get this Christmas?


This is very true! I bet telcos lost millions. I only got 2 msgs ata last Christmas :)