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April 16, 2007

Google bought and killed DodgeBall?

Dodgeball, a start-up mobile+social networking website, was silently bought by Google back in May 2005. Just last week, the two founders left Google disappointed:

Dodgeball

It’s no real secret that Google wasn’t supporting dodgeball the way we expected. The whole experience was incredibly frustrating for us – especially as we couldn’t convince them that dodgeball was worth engineering resources, leaving us to watch as other startups got to innovate in the mobile + social space. And while it was a tough decision (and really disappointing) to walk away from dodgeball, I’m actually looking forward to getting to work on other projects again.

This is a bit surprising and from the picture at Flickr, it doesn’t look good either. Last month, when I had a talk with one of the regional executives of Google, I specifically asked him about Dodgeball and how that model was supposed to be viable in the Philippine landscape. I didn’t get a clear answer. So, this is what’s going on in there. Too bad, IMO.

Reminds me. Will MeasureMap suffer the same fate?


Written by yuga

Abe is the founder and publisher of YugaTech. You Can follow him on Twitter @abeolandres.

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8 Responses to “Google bought and killed DodgeBall?”

  1. Andrew says:

    I think the smaller startups that got bought out got lost in the wake of Google’s more major acquisitions – namely Blogger, Urchin, Writely, Youtube. And now, with the $3 billion Doubleclick purchase, chances are, they will never be given the time of day.

  2. Miguel
    Twitter:
    says:

    Many analysts and pundits believe that Google buys the smaller companies for the talent, not the product/service.

  3. Andrew says:

    @Migz: although that sounds nice, it’s a one-sided deal, IMO.

  4. Blogie says:

    yeah and if they do acquire for the sake of the talent, then i think Google should heed the talents more than how much they did those dodgeball guys….

    but, i suppose the Big G has its objectives, to which we are alas! obviously oblivious.

  5. Berlin says:

    sometimes they acquire to kill, like how AOL acquired ICQ in order to make way for IM. I remember when Aol sued Yahoo for copying IM. They lost coz they didn’t patent it. Yahoo still rules.

  6. Miguel
    Twitter:
    says:

    I don’t think Google has made a competitive acquisition. As for the Dodgeballers, I guess Google thinks that the dream life at the Googleplex fits everyone.

  7. [...] Dodgeball Founder Departure – April, 2007 post [...]

  8. [...] has practically abandoned the project. Google’s been known to kill start-ups they buy (see Dodgeball) so it’s a surprise that after more than 2 years, MeasureMap will be [...]

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