Now that we know what the HTC One duo brings to the table, it’s time to know how much these handsets going to cost us. At the event held at the Skye roof-deck at W Building The Fort, HTC officially launched their new handsets. Check out the details after the jump.
The event was as spectacular as the two HTC One phone being launched; colorful lights, thumping music, gorgeous models, delicious food and overflowing booze. HTC was even generous enough to give away one of HTC One X and one HTC One V to two very lucky attendees. The only thing missing at the launch is the HTC One S, which everyone thought will be unveiled along with its siblings.
I had chance to talk to Mr.Justin Zhang, HTC’s Asia Senior Product Marketing Manager to enlighten me about some matters regarding HTC and their new handsets.
YugaTech: Why market the product (HTC One X) as Quad-Core Smartphone and not Penta-Core since there’s a separate chip for extending battery life?
Mr. Zhang: We donâ€™t want to confuse our consumers. Not everybody is as technically inclined as most of the people in this event. It’s easier to get the message across to the people by marketing it as Quad-core rather than Penta-core. We want give an impression that this is the product of collaboration between NVidia (Tegra 3) and HTC (battery-saving chip) not an entirely different entity.
YugaTech: In terms of camera which do you think is better pound-for-pound, the HTC Titan II or HTC One X?
Mr. Zhang: Both handsetsâ€™ camera are equally capable of shooting great images. But each of them serves different purposes. The HTC Titan II has the highest megapixel count on the Windows Phone platform as of yet. This will give users high quality of images every shoot. On the other hand what the HTC One X lacked on the megapixel count, we compensate for the software and technology. The One X is equipped with an f/2.0 lens that guarantees perfect shots regardless of the lighting condition. In addition, the One X also has incredibly fast shutter speed which is at par with some DSLR that we have on the market.
YugaTech: How will the Beats Electronic and Monster Cable break-up affects the HTC-Beats partnership? Is the absence of the Beats UrBeats earphones in the HTC One family an early warning for what is to come?
Mr.Zhang: As we all know HTC owns a big chunk of Beats Electronics. So our partnership with Beats Electronics will still be the same. Contrary to common belief, the decision to not include UrBeats earphones along with our flagship devices is actually a sign of greater things ahead for both HTC and Beats. We believe that Beats and HTC as a company can stand alone and market their products even without the hype of the other. Just like any phone accessory, we wanted to position Beats products as a premium add-on to our already stunning smartphone line up. This means that consumers will still get the same high quality audio that our handsets has to offer but for those who wanted more a pair of Beats headphones will surely give a better listening experience.
YugaTech: Consumers are bit worried about the battery life of the One X because of their experience with the Sensation XE, can you give us more insights regarding this?
Mr. Zhang: As I mentioned a while ago in my presentation, the battery life of our new flagship device is 80% better than the Sensation XE. We were able to achieve this by improving the battery and by putting a dedicated chip to regulate consumption.
YugaTech: Why is the HTC One S not released in the Philippines? Do you plan to launch it here in the future?
Mr. Zhang: This is not isolated to Philippines alone; there are also other countries in which we didnâ€™t release the One S yet. There are a lot of things that we took in to consideration before making this decision. But the main factor here is the availability. There are definitely some plans to launch this handset in the Philippines in the future as soon as we get things sorted out on our end.
Author’s Note: Because of environmental noises at the event and cultural differences, some parts of the statement were reworded, while preserving the main thought, to convey the essence of the message.
So there you have it. I hope that those statements cleared up some of your burning questions and speculations that you have in mind about the HTC One family. I canâ€™t wait to get my hands on one of these units so I can provide you more insights on its other features.
For now Iâ€™ll leave you with the official pricing of both of the device and their specs.
HTC One X specs:
4.7â€³ Super LCD 2 display @ 720Ã—1280 pixels @ 312ppi
1.5GHz quad-core NVidia Tegra 3 processor
32GB internal storage
WiFi 802.11 b/g/n
8MP autofocus rear camera, 1080p
1.3MP front-facing camera, 720p
GPS w/ aGPS support
1800mAh Li-Polymer battery
Android 4.0 ICS
134.4 x 68.9 x 8.9mm
Suggested retail price: Php32,990
HTC One V specs:
3.7â€ WVGA LCD Display @ 480×800 pixels @ 252ppi
1GHz Single core Qualcomm MSM8255 Snapdragon processor
4GB internal storage
up to 32GB via microSD card
HSDPA up to 14.4Mbps
5MP autofocus rear camera 720p
No front facing camera
GPS w/ aGPS support
1500mAh Li-Polymer battery
Android 4.0 ICS
120.3 x 59.7 x 9.2 mm
Suggested retail price: Php15,990