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March 30, 2012

BlackBerry Playbook OS 2.0 Review

Just ten months after the BlackBerry PlayBook was launched, RIM released an OS update that addresses some of the tablets crucial shortcomings in the form of BlackBerry Playbook OS 2.0. Since it was officially released, we’ve been exploring (and loving) the BlackBerry Playbook’s new features and figured to write something about it.

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6 Replies Categories
Reviews, Software

April 17, 2011

It’s not about who’s first but who’s better!

The telecoms industry have always been slugging it out in terms of “price wars”. Sometimes, they’d also do the same in the technology front and being the first of anything new is always considered a prized trophy. Globe and Smart (and Sun, pre-PLDT acquisition) have been like that for years.

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35 Replies Categories
Telecoms

September 03, 2010

What Yahoo! needs in Search Marketing?

Earlier this week, Yahoo! Philippines invited a few media people to their office to talk about their Yahoo! Search Marketing (YSM) service.

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7 Replies Categories
Search, Yahoo

January 25, 2008

A couple more out of the Blog Barn

Since my last post about seeding blog ideas, I’ve had a few additional blog projects collaborated with several more bloggers.

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9 Replies Categories
Pinoy Bloggers

August 01, 2007

Celebrity Blogs on Libel and Copyright Lawsuits

Coming from someone who has had a brush with libel (though not thru any of my blogs), I assure you that the possibility of getting one in the future isn’t far fetched. This couldn’t be any more true with celebrity or showbiz blogs. Here are some of the very familiar words – libel and copyright infringement.

Perez Hilton

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13 Replies Categories
Blogosphere

July 03, 2007

Google hearts Sicko and Michael Moore

Okay, the title’s totally opposite. Google’s feeling the heat over that bog post made about Michael Moore’s latest documentary, Sicko. Due to overwhelming curiosity, I downloaded the movie from the Pirate Bay.

Google Core Values

The meat of it all was that the entire issue was muddled with a plug on AdWords. All that Google weighing in on the discussion about the health care industry was all put into plain words – advertise with us! *very sneaky*

To understand what this is all about, read my post on PTB — “Some Googlers shouldn’t be allowed to blog“.

Matt Cutts has some nice blogging 101 tips to fellow Googler Lauren Turner.

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Gooooogle

May 14, 2007

Is Yahoo! a good buy for Microsoft?

For a couple of weeks now, rumors of Microsoft having discussions to buy web portal Yahoo! for $50 Billion have been bubbling again. Apparently, this wasn’t the first time Microsoft trying to buy a stake at Yahoo! But this time around, the Redmond giant wants all of it.

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5 Replies Categories
Microsoft, Yahoo

April 09, 2007

Help write the Blogger’s Code of Conduct at Wikia

As mentioned earlier in last Tuesday’s Wrap, Tim O’Reilly is proposing a Blogger’s Code of Conduct. On Wikia, that code of conduct is now under development. Help Tim O’Reilly and Jimmy Wales to write the draft or join in the discussion.

Here’s the first 6 suggested codes of conduct on that list:

1. We take responsibility for our own words and for the comments we allow on our blog.

2. We won’t say anything online that we wouldn’t say in person.

3. If tensions escalate, we will connect privately before we respond publicly.

4. When we believe someone is unfairly attacking another, we take action.

5. We do not allow anonymous comments.

6. We ignore the trolls.

I especially liked numbers 2 and 3. Blogging has allowed people to voice out their thoughts but it has also gave way to those who abuse that freedom of speech. I know everyone has their own reasons and motives in blogging, but let it not be for unfairly attacking others and creating discord. I hope we take part in this discussion and consider the codes of conduct.

On the other had, Dave Taylor thinks the Code of Conduct is fundamentally flawed. But what’s wrong to ask people to be nice and be responsible?

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13 Replies Categories
Blogosphere

March 30, 2007

Joel Disini responds to dot.PH Pricing discussion

Joel Disini, President & CEO of dot.PH, responds to our earlier discussion here last October entitled “Why dotPH is still expensive?“.

In his comment, left yesterday evening, he said:

Hi,

I just recently discovered this thread, and I thought I’d directly respond to the group. Hopefully, people are still willing to discuss this topic.

My understanding is that most of the readers here are Adsense/SEO people? If so, I’ll try to address my thoughts appropriately.

First of all, DotPH pricing at $35/year is the retail price. The wholesale price is a lot cheaper, and goes as low as $15/year, depending on your volume of registrations. This has been the case as far back as 2000, when very few ccTLDs were selling below the $35 level. The Registrar prices are located here:

http://www.domains.ph/PartnerApply.asp

As you can see, the discounts begin once you have at least 12 domains to register.

So it might make sense for some of you to join forces, and buy in bulk – so you can enjoy larger discounts – or work with one of our existing Registrars. We have over 150 Registrars – practically every ISP in the Philippines and Webhosting company is a Registrar. (Now whether they wish to pass on the discounts to you – that is entirely another matter).

If your need is to get lots of domains so that you can point them to your main website (so as to increase its Google rank), then perhaps we can discuss creating some price that favors the SEO community. If some of you recall, we actually gave a way 18+ character domains several years ago – for free. This way you can get domains with your desired keywords, then direct people to your main money site. Or you can monetize them with SEDO, DomainSponsor, or some similar domain monetizing company. We’ve also toyed with the option of lowering price for net.ph & org.ph – but we’d like to get more feedback first.

But if you are domainers and want to buy domains, hold, and sell them later, you might want to look at mail-only domains. These only cost $5/year and can be later updated to full functionality (once you pay $35/year). So this means you can speculate (if you wish) and grab all the domains that you think will be of value in the future. They you can sell them later at a profit.

I am currently at the ICANN conference in Portugal, and Tim Schumacher of SEDO tells me that the average resale price these days for domains is about 20k. That’s a pretty impressive amount. Naturally, ccTLD domains don’t sell that high – but once more and more Philippine businesses get online, you should find the aftermarket price for PH domains going up.

If you have ideas, please feel free to post comments on my blog at jed.i.ph (it is unmoderated). Or if you prefer, you can call/email us directly. (The contact details are here:

http://www.domains.ph/ContactUs.asp

.
This way, we can respond more quickly to your concerns.

He also wrote about it in his personal blog here.

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35 Replies Categories
The Internet

February 24, 2007

Rickey’s $100-a-day Adsense Challenge

For a couple of days now, I’ve been chatting with Rickey and helping him optimize his Adsense ads on his main blog. With over 100,000 page views on a hot day, he reckons he could have lost thousands of problogging dollars last year for an under-optimized ad layout.

My approach is simple. Set a target based on your existing stats and plug in your ideal figures to see how much you ought to be earning from your blog.

Total Monthly Revenue = total daily page views x CTR x CPC x 30 days

* CTR – click through rate
* CPC – cost per click

So, in his case, our target is a CTR of 1% and a CPC of $0.10 (all figures here are hypothetical and does not reflect any of Rickey’s actual Adsense stats). That gives us 100,000 x 1% x $0.10 or $100/day which gives us $3,000 a month. (Note to Rickey: Sorry my original computation was wrong when I said it was $900/day. My math failed me there.)

How to increase CTR?

1) Ad-blending
2) Increase ad relevance by using section targeting
3) Changing ad layouts or positioning
4) Using ad channels for tracking

These are very basic methods but if you use them very well and by tracking your ad performance, you could hit that good mix which will yield you the highest possible CTR. After just a day of tweaking (if you have 100k page views, a 24-hour experiment is enough), we increased his eCPM by 50% and his CTR by close to 90%.

How to increase CPC?

1) Reducing total number of ads
2) Positioning the first ad to get the highest CTR
3) Targeting higher paying but relevant keywords

This is a bit tricky and more risky to experiment with but once you hit the sweet spot, the returns could be two or three-folds.

So, when Rickey mentioned that we probloggers don’t share the secret sauce like them SEO guys (put name here), I’d like to prove him wrong by inviting bloggers to send in their blog for an AdSense Makeover. Of course, I will not guarantee that I could increase your earnings but I will try my best. Again, I think it’s easier to do this if you have a sizable traffic already (say 1,000 pageviews or higher). And yes, we will also discuss here how we did it and what changes we’ve made and how much we gained from the make-over. Anybody up for it?

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25 Replies Categories
ProBloggers

November 14, 2006

Krispy Kreme & Blog Endorsements

This is in continuation with our on-going discussion about paid blog post advertisements, endorsements and the grand opening of Krispy Kreme. Connie explained it more clearly than me in her latest post About Endorsements. Max, Connie and Me (parang yung sa movie ano? I should have used “I” but “Me” rhymed better) may have varying ideas on this issue but one thing is clear here, one’s credibility is always at stake if you’re a public figure whether you’re a veteran newscaster, a celebrity endorser, or a blogger with just 100 RSS readers.

She also mentioned about a comment she got from the PR firm of Krispy Kreme. I also got an email from theme informing me about their local branch’s launching at City Center, Fort Bonifacio, Taguig City on November 30.

Unlike Connie, I don’t think I will have time to line-up at Krispy Kreme and grab a bite before I can blog about it. The fact that the PR firm acknowledges this blogger that his opinion about their product is valuable is fine with me. They can send me a truckload of doughnuts to try (most of it I might just give to the kids caroling here every night) and it won’t affect my opinion about the product. If it tastes like shit, it tastes like shit. Nothing more, nothing less. They asked for it. (In mathematical terms: Product Sampling != Blog Endorsement)

The same is true with Globe. They’ve been very gracious in sponsoring events, giving us free DSL/wifi accounts, and allowing us to demo test their units. That doesn’t mean all they’ll hear from me are positive reviews. Just read about what I wrote on the Samsung Z560 they lent me. They told me that they want an honest assessment of the unit and they got it. Even if it were a negative feedback, they’ll surely ask me to do some more testing in the future.

Then, there were other product samples like the iPod skin (iFrogz) and the Invisible Shield we reviewed at PTB. We could never have gotten hold of those items and review them if it weren’t shipped to us by the manufacturers from the US. If everything we reviewed in our blogs we need to buy ourselves, we’d have to file for bankruptcy before the year ends. I don’t think even Engadget, the most popular gadget blog, can afford to buy everything it reviews. Much much more with the Autoblog.

Let’s dig in and go a little closer to home. In blogging, blogrolls have an iconic meaning. It tells your readers that these link are worth reading and you endorse them as good reads. TextLinkAds comes in willing to pay you to be on that blogroll. You create a new section on your sidebar and label it paid links. It’s still an endorsement, right.

How about we go to Adsense, the blogger’s staple. If most of what you write on your blog includes those stop words, you’ll end up with non-paying PSAs. So what do you do? Would you refrain from using the stop words to get normal ad impressions. How about if you were lambasting AirborneAccess for their crappy service but your Adsense shows an ad by AirborneAccess?

Product sampling is a marketing strategy. It used to only target columnists and journalists because of their reach. But most of those reviews were merely lip-service. Now, it has entered the blogosphere as well. Will it still be ~~lip service~~ truthful reviews? With Krispy Kreme’s case, I think they’re hoping for a buzz with this product sampling. The brand is already out there and well-known, they just need word of mouth to spread the news that they’re here.

So I go back to my original point – it’s up to that person, whether journalists or blogger, to sacrifice his credibility and I think there’s a lot of gray area here.

Ok, ‘nuf of that. Let’s move along.

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17 Replies Categories
Blogosphere

June 26, 2006

How to be noticed and get TLA ads?

In our meet-up last Saturday, Markku and I discussed about how to be noticed and get ads from TLA.

First, when advertisers will look for an appropriate site on TLA to put ads, they’ll do a search or browse on the categories. Due to the huge volume of TLA affiliates, you’re listing might not be easy to spot.

Once in a while, you might notice some referrals from the TLA website. This is good since it means potential advertisers are checking your site. But before they could check your site/blog, it needs to show up in their search. This is where you need to optimize your listing.

Login to your TLA account and go to the Publisher Program panel, click on the “Edit your listings” link and select which site/blog you want to optimize.

There’s a new section there that’s been recently added by TLA — Keywords listing. Add as many relevant keywords on that form that might describe your blog. One best way to go about this is use your blog categories as your cheat sheet.

TLA has it’s own listing categories so you could copy them as well.

Getting noticed (or showing up in the search listing) is just the first step. The harder part is getting the ads.

We’ll discuss mroe about that later.

[tags]tla, text ads, link ads, niche topics[/tags]

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3 Replies Categories
Problogging

April 24, 2006

Not everything is about the money.

In line with Darren’s post about Blogger Credibility, I’d like to share a few thoughts of my own not only about blogging but the internet as a whole.

First, there were several suggestions to me that I should do some referral incentive program with my hosting business. While that sort of program which pays people just by referring your business may have worked with other companies, I have always refrained from such activity. Credibility should be given freely and not bought, so if someone refers a friend or collegue to me or my business, I strongly believe it is because this someone really thinks I am worthy of such recommendation and not because there is compensation involved.

Second, not every project should have profits first in mind. When I registered smartwifi.org.ph and wanted to move all the discussion from my blog to that site, what I had in mind was the subscribers and how I could help them and not how I could cash in on the keywords (at the same time, keep the rude ones away from my blog).

When I started PinoyTopBlogs, what was going thru my mind was that this project could prove useful and interesting. A couple of people even mentioned I could be making a killing out of it which I promptly denied. In fact, the cost of running it on a dedicated server far outweighs the few cents (Adsense) I get out of it each day. Talk about a costly project, huh? (Tip to those who are doing the same project: once the users inflate to the hundreds, be prepared to buy the Pro version and get some really really nice web host who are willing to take in the cpu load.) The same is true with PinoyBlog though it’s cheaper to maintain it than the former.

The litmus test here is whether you are still willing to continue with the project even if it’s slowly burning a hole in your pocket.

If you start all projects with money in mind, people will always question your motives and it erodes credibility. Start projects with “others” in mind and though it will not bring you tons of green bucks, it will surely earn you accolades.

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5 Replies Categories
Blogosphere

July 24, 2005

What Constitutes a Blog?

While reviewing entries on the Pinoy Top Blogs, I noticed that some of them might seem like a plain web site rather than a blog. The question still remains, what constitutes a blog?

In my presentation during the iBlog Summit last May, I referred to a blog as:

A weblog, web log or simply a blog, is a web application which contains periodic time-stamped posts on a common webpage.

These posts are often but not necessarily in reverse chronological order. Such a website would typically be accessible to any Internet user. The format of weblogs varies, from simple bullet lists of hyperlinks, to article summaries with user-provided comments and ratings.

Individual weblog entries are almost always date and time-stamped, with the newest post at the top of the page, and reader comments often appearing below it.

Because links are so important to weblogs, most blogs have a way of archiving older entries and generating a static address for individual entries; this static link is referred to as a permalink.

A weblog is edited, organized and published often through a content management system or CMS.

A blog is a personal diary. A daily pulpit. A collaborative space. A political soapbox. A breaking-news outlet. A collection of links. Your own private thoughts. Your blog is whatever you want it to be. There are millions of them, in all shapes and sizes, and there are no real rules.

Source: Wikipedia / Blogger.com

Sean emailed me this:

That would raise an interesting question, actually. What constitutes a blog, and what doesn’t constitute a blog?

Take Citizen Watch, for example. Is this a blog? At first glance, this seems to be a journalistic blog that’s much like the Inside PCIJ site – only that it contains news and updates regarding the Arroyo political debacle. A closer look, however, notes that the articles on the site are apparently submitted by independent users to an editorial board before being published online. “Citizen Watch”, with its “Sun.Star” affiliation, feels more like an online newspaper than a blog to begin with.

Or, for that matter, how is an online newspaper NOT a blog? It clearly reflects the opinions of multiple people on a single site.

Check his blog later for a more indepth discussion.

The C at replied back with this:

Good, you brought that up.

ENCANTADIA is not a pinoyblog. it is a blog for channel 7 shows. Citizenwatch is a Sunstar newspaper. The pinoy blog is being used for their adverstisement.

Now there’s another thought. Does motive count when considering if a site is a blog or not?

Although I believe I have the last say on Pinoy Top Blogs, I’d really appreciate it if the Pinoy Blogging Community do a self-check.

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35 Replies Categories
Site Updates

April 20, 2005

The Ultimate Guide to Internet Flaming

1. Tell your opponent that the argument is over, because it’s degenerated into pointlessness…. doing so at the end of your post giving you the lengthy last word in it.

2. Predict the imminent death of the Internet.

3. Call your opponent a Nazi.

4. Change the subject by pointing out all of your opponent’s grammar and spelling mistakes.

5. Post some horribly vicious and insulting note about your opponent…. several minutes later, post a profuse apology, claiming that you’d intended to send the message privately to a friend.

6. Refer frequently to pretend hordes of lurking supporters, who have mailed you privately to express their agreement and gratitude…. but aren’t willing to come out publicly and say anything. Accuse your opponent of trying to intimidate your hordes of supporters…. add indignantly that you “will not be silenced”.

7. Attempt to impress/silence your opponent by discussing your professional credentials and experience related to the topic at hand, which clearly make your opinions better and more correct than anyone else’s…. be vague about details if your credentials and experience aren’t actually all that impressive. (Also known as “dueling resumes”.)

8. Accuse your opponent of being overly sensitive, or suggest in a patronizing tone that they “must be having a bad day”.

9. Claim that an insult or other rudeness was “just a joke”, and suggest that your opponent has no sense of humor.

10. Claim that *everything* is a matter of opinion, that there are no such things as facts or truth.

11. Claim that facts are absolute…. that there’s never any such thing as dispute or disagreement about a fact. Assume that everything you learned in college, no matter how many years ago nor how much a field has advanced in the meantime, is completely unchanged.

12. Redefine words to mean whatever you want them to mean. (Also known as the “Humpty Dumpty” defense.)

13. Refuse to look something up, if challenged to do so…. no need, surely your memory is perfect.

14. Ask your opponent to supply lengthy and detailed references for their every statement.

15. Claim that if something works for you/your spouse/your kid/your parent/your best friend/your boss/your hairdresser’s first cousin’s dog’s veterinarian, it will always work for everyone…. and if it doesn’t, it’s because they’re not doing it right.

Lifted from: Velvet.com

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The Internet

YugaTech | Philippines, Tech Reviews Blog

Results for: cuss words

BlackBerry Playbook OS 2.0 Review

It’s not about who’s first but who’s better!

What Yahoo! needs in Search Marketing?

A couple more out of the Blog Barn

Celebrity Blogs on Libel and Copyright Lawsuits

Google hearts Sicko and Michael Moore

Is Yahoo! a good buy for Microsoft?

Help write the Blogger’s Code of Conduct at Wikia

Joel Disini responds to dot.PH Pricing discussion

Rickey’s $100-a-day Adsense Challenge

Krispy Kreme & Blog Endorsements

How to be noticed and get TLA ads?

Not everything is about the money.

What Constitutes a Blog?

The Ultimate Guide to Internet Flaming

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