Skip to content
December 25, 2009

Telcos lost Millions to Facebook this Christmas

Last year, I remember waking up on the 25th to hundreds of text messages with greetings of Merry Christmas. Today, I still get tons of greetings but this time it’s on Facebook and Twitter.

It’s mostly on Facebook with people posting greetings on their Walls or tagging photos with your name. It’s a shift in the communication trends — Facebook updates and Tweeting is replacing the good old SMS.

That could translate to millions or tens of millions of lost revenues for the telcos. Imagine if the 5 or so millions of Filipinos on Facebook skipped sending at least 10 SMS greetings each and posted greetings on FB instead. That’s an easy Php50 million in lost revenues on a single day. Good thing though is that there are no more network congestions around midnight, unlike before.

And in the spirit of the yuletide season, here’s a Merry Christmas to all readers and fans of YugaTech!


55 Responses to “Telcos lost Millions to Facebook this Christmas”

  1. [...] yugatech’s Telcos lost Millions to Facebook this Christmas article, I cannot help but make faces at the telcos. Unfortunately, people are wired to look for [...]

  2. Coco Sugar says:

    Well, Globe reports that there was actually a 30% increase in their SMS traffic during the holidays. While Smart claims a moderate 10% increase in SMS while their voice calls doubled.

    http://businessmirror.com.ph/home/companies/20915-telcos-report-hike-in-text-call-traffic-during-holiday-season.html

  3. [...] December 28th, 2010 Last Christmas, the trend started with people shifting from sending out text messages on their phone to just using [...]

  4. [...] How many SMS greetings did you get this Christmas? In December 2009, I first noticed that people were sending tweets and FB messages instead of SMS when greeting everyone during the holidays. I also wrote a story on “Telcos lost Millions to Facebook this Christmas“. [...]

Leave a Reply

*
*