Sony BRAVIA XR A80J 4K OLED TV priced in the Philippines

Sony BRAVIA XR A80J 4K OLED TV priced in the Philippines

Sony has announced the local pricing and availability of the Sony BRAVIA XR A80J 4K OLED TV.

The Sony BRAVIA A80J 4K OLED TV is available in 75-inch, 65-inch, and 55-inch models. Sony’s BRAVIA XR A80J is dubbed as the World’s First Cognitive Intelligence TV. According to Sony, the Cognitive Processor XR is the company’s unique technology programmed to detect, enhance, and cross analyze focal points of each scene for both picture and sound.


It also features XR Picture with XR OLED Contrast Pro, XR TRILUMINOS Pro, and XR 4K Upscaling feature. However, the XR Sound features a 3D Surround Upscaling that improves surround sound. Complimentary to that is Sony’s unique Acoustic Surface Audio+ that produces sound directly from the screen.

The BRAVIA XR TV also has The Google TV function which carries pre-installed streaming apps to access a wide range of movies and TV shows. It also features a voice search for hands-free navigation.

Furthermore, this BRAVIA XR TV boasts a 120Hz refresh rate and a low input lag of just 8.5ms. It also fronts its compatibility with the PS5, carrying exclusive gaming features. One of which is the Auto HDR Tone Mapping where the PS5 automatically recognizes the connection with the A80J and selects the best HDR setting. In addition, through the Auto Genre Picture Mode, the BRAVIA XR TV also automatically switches into the Game mode to make the actions more responsive as it minimizes input lag.

The Sony BRAVIA XR A80J 4K OLED is priced at PHP 277,799 for the 77-inch, PHP 133,399 for the 65-inch, and 99,999 for the 55-inch. It is now available in Sony Authorized Dealers as well as on the official Sony stores on Lazada and Shopee.

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