How to stop Facebook from using your web history for ads

How to stop Facebook from using your web history for ads

As part of bringing advertisements that will appeal more to your interests, Facebook is going to be collecting information from the apps that you use and websites you visit – yes, that means your entire web history will be used by Facebook. If you feel like this is somehow an intrusion to your privacy, scroll past the break to learn how you can stop it when it starts rolling out locally.

Image: Gizmodo

Image: Gizmodo

This feature doesn’t lessen the ads you see on your news feed, but it would somehow be “personalized”. For example if you’re on the lookout for a brand new smartphone and you’ve been browsing the web for discounts on phones, Facebook will use that and throw advertisements your way with the best deals for handsets. Pretty cool feature, really.

The thing is, all your visited sites are accessible by Facebook. We’re not saying that Facebook will use and do malicious things with it, but if you don’t feel too comfortable with them knowing all the sites you visit, here’s a 3-step method on how you can opt out from the feature using your computer:

  1. Visit the Digital Advertising Allicance website. But before doing so, make sure you have your cookies enabled since the tool requires cookies.
  2. Once there, go to the All Participating Companies tab where you’ll see a list and you can start looking for Facebook.
  3. Tick the box beside to stop it from using your data and while you’re at it, you can also block other websites you frequently visit to do the same thing. After that, click the “Submit your choices” button and you’re back to safely browsing the Internet privately again.

For Facebook users who browse on mobile, you also have to manually fix your settings.

Android users:


Go to Google Settings>Ads>Opt Out of Interest-based Ads.

iPhone users:

Go to Settings>General>Restrictions>Advertising (under the “Privacy” section) and look for Limit Ad Tracking.

That’s it! In this world of hacking and having the need for privacy-centered smartphones, it somehow feels a bit safer when you know you’ve prevented at least one website to have access to your personal online data. Hope this helps!


Kevin Bruce Francisco is the Senior Editor and Video Producer for YugaTech. He's a Digital Filmmaking graduate who's always either daydreaming of traveling or actually going places on his bike. Follow him on Twitter for more tech updates @kevincofrancis.

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7 Responses

  1. JFV_noB says:

    This is useful… for me, ‘Cause it freaks me out when Facebook knows the item I want to buy from Amazon.

  2. catch22 says:

    I find the ads useful but some may find them intrusive. Good to know that we can do something about it though. In the age if internet connectivity, privacy is a dwindling commodity.

    Anyway, promote muna. I just found a new app—Free Gift Cards, which will help you get Amazon Gift Card, PayPal & Alipay cash as rewards. You can download here: Please input my invitation code 2ezqu afte

  3. akai1987 says:

    try adblocker or similar. mawawala yung iframes ng ads sa facebook mo. try it. sa google chrome sa extensions po sa get more extensions.

  4. Adobo says:

    Please correct the instructions, it should be Settings-Privacy-Advertising-Limit Ad Tracking ON

  5. Hen-Sheen says:

    Mark Zuckerberg is getting a cue from the NSA… Ever since “The Social Network”, Facebook is a mutant & will keep on evolving….. I’d delete those web history or Cookies for that matter.

  6. Zobel says:

    Use Opera 22 (it’s based on Chrome now, unfortunately) and install the extension Ghostery.

  7. a says:

    kung may settings sa andoid at ios- bakit wala sa mismong facebook website?

    imho yung link e- nasa kay facebook kung susundin niya iyon.

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