Facebook has announced that they have developed a new machine learning model that can detect posts that use engagement bait tactics, such as those that ask for likes, shares, comments, etc. In line with one of their "key News Feed values", which is authenticity, Facebook has warned owners and admins of pages that continuing to use these types of engagement bait tactics will merit a decrease in the reach of their posts. Facebook will be rolling out the post-demotion model over the coming weeks. Read more in our articles including "Facebook to demote posts that bait engagement" and "GCash parent company Mynt plans IPO on Philippine Stock Exchange".
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Jun 17, 2026Facebook has announced that they have developed a new machine learning model that can detect posts that use engagement bait tactics, such as those that ask for likes, shares, comments, etc. In line with one of their "key News Feed values", which is authenticity, Facebook has warned owners and admins of pages that continuing to use these types of engagement bait tactics will merit a decrease in the reach of their posts.
Facebook will be rolling out the post-demotion model over the coming weeks.
Our coverage of facebook demotion engagement bait includes: "Facebook to demote posts that bait engagement"; "GCash parent company Mynt plans IPO on Philippine Stock Exchange"; "Garmin launches Forerunner 70 and 170 in PH, introduces Garmin Pay and announces 2026 Garmin Run". Each article provides unique insights and information.