#smugmug acquires flickr

SmugMug, a well-known digital photography platform, just acquired one of the biggest image and video-hosting service on the web, Flickr. While Flickr is now technically under SmugMug, the two companies will still operate as separate entities. “Since day one our passion has been empowering photographers to tell the stories they want to tell, the way they want to tell them, and our investment in Flickr reaffirms this commitment,” Don MacAskill, CEO of SmugMug. “We share SmugMug’s mission to cater to people—professionals, amateurs, and everybody in between— who invest time, energy and love into their photos,” said Andrew Stadlen of Flickr. Even though Flickr will now be under SmugMug management, users of the hosting service will still be logging in on their native website. Images of uploaders will also retain the "flickr.com" URL, although accounts will shift to the terms of service of SmugMug from that of Yahoo. Another thing to take note of is that SmugMug and Flickr accounts will remain separate and independent. Read more in our articles including "SmugMug acquires Flickr" and "Nintendo Direct to unveil Switch 2 games for second half of 2026".