Apple has confirmed that they have acquired Shazam, an app that can identify music playing in the background. The deal is reported to be worth $400 million.
In a statement sent by Apple to 9to5Mac, the company confirmed the acquisition, saying:
“We are thrilled that Shazam and its talented team will be joining Apple. Since the launch of the App Store, Shazam has consistently ranked as one of the most popular apps for iOS. Today, it’s used by hundreds of millions of people around the world, across multiple platforms.
Apple Music and Shazam are a natural fit, sharing a passion for music discovery and delivering great music experiences to our users. We have exciting plans in store, and we look forward to combining with Shazam upon approval of today’s agreement.”
Apple has had previous connections to Shazam, as it is integrated with Siri. The acquisition is expected to bolster Apple Music even further.