PICO, a VR company under ByteDance’s umbrella, the same parent company of TikTok, has announced the new PICO 4 Ultra virtual reality headset. It gets a significant price increase from the standard PICO 4, but it’s still relatively cheaper than Apple Vision Pro’s starting price. For starters, the PICO 4 Ultra starts at GBP 339 (~Php25.1K) in Europe. Price and availability In the UK, the PICO 4 Ultra starts at GBP 339 for the headset only and 128GB configuration. PICO will release its new VR headset in 20 countries as follows: Austria Belgium China Denmark Finland France Germany Italy Japan Malaysia Norway Poland Singapore South Korea Spain Sweden Switzerland Thailand The Netherlands United Kingdom https://youtu.be/MMLs3ii9_uw Read more in our articles including "ByteDance introduces new PICO 4 Ultra VR headset" and "Infinix HOT 70 now available with Dynamic Shine design".
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Jun 8, 2026PICO, a VR company under ByteDance’s umbrella, the same parent company of TikTok, has announced the new PICO 4 Ultra virtual reality headset. It gets a significant price increase from the standard PICO 4, but it’s still relatively cheaper than Apple Vision Pro’s starting price.
For starters, the PICO 4 Ultra starts at GBP 339 (~Php25.1K) in Europe. Price and availability In the UK, the PICO 4 Ultra starts at GBP 339 for the headset only and 128GB configuration. PICO will release its new VR headset in 20 countries as follows: Austria Belgium China Denmark Finland France Germany Italy Japan Malaysia Norway Poland Singapore South Korea Spain Sweden Switzerland Thailand The Netherlands United Kingdom https://youtu.be/MMLs3ii9_uw
Our coverage of PICO 4 Ultra includes: "ByteDance introduces new PICO 4 Ultra VR headset"; "Infinix HOT 70 now available with Dynamic Shine design"; "Apple rolls out iOS 27 beta 2". Each article provides unique insights and information.