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Apple MacBook Air Commercial


You’ve heard about it. You’ve seen the product. Now watch the new video ad of the Apple MacBook Air.


The new Apple — as thin as paper. Actually, it’s as thin as the Manila folder that holds it. Digg this if you liked it. Apple’s official ad is here.

Disclaimer: All logos and names are trademark by the respective companies (i.e. Apple). Background music by Yael Naim entitled “New Soul”.

Abe Olandres
Abe Olandres
Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.
  1. It’s quite alarming to note how Apple and similar enterprises influence our language, so much so that the regular “brown envelope” is now likewise called manila envelope by Filipinos just because of that macbook air shiznit (of course I know it’s called Manila Envelope because it’s made of Manila Hemp. My point is we don’t call it that until Macbook Air came around). Look at Havaianas, which is basically just slippers or hilander or spartan for the common pinoy. Neocolonial assimilation at its finest.

    That aside, nice video yuga! Haha. Gotta take that off my chest. Sry. =P

  2. Lovvin’ the video!

  3. hahahaha hilarious!

  4. Cool video Abe. Good job.

    @JM, how about colgate for toothpaste. I remembered my brother ask me to buy colgate but he wanted me to buy Close up. “Bili mo ko ng colgate yung Close Up”.

  5. abe, too bad you put your domain name where in the same location as the YouTube logo.

  6. I shall now call the Manila envelope the Manila “folder.”

  7. lol..

    uhmm.. i still opt to call it brown envelope (long/short?) eheeh.. i think its quite formal. and oh, imho, the macbook air’s pure aesthetics. i mean, 1 usb port, no dvd-rom, ipod like HD.. how functional can you get with that? yeah, its ultra portable, but not powerful. i’ve never really used it, just seen it… and based on people’s review on the mac air..its just plain eye candy…

  8. They really had to exaggerate it, don’t they?

  9. its cool to have it but performace wise i would still go with the macbook. i cant play my dvds in that baby unless i get the apple superdrive, cant do my games. i dont think $1000 more for a solid state drive is wise.

  10. ..it’s pure “air” and no substance?

  11. amusing video abe! :)

  12. amusing video…. but the product is technically not amusing….. it comes short of what a real tech guys need….

  13. they should make it waterproof. :D

  14. Will it have any problems in the disk storage?

  15. nice video abe :D

  16. It’s really impresive how popular became these populars, especially at http://macbookairad.com you can see what can people do with motivation that comes from that 30 sec ad from Apple.

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