#htc q4 result

Things aren’t looking too pretty for HTC as the company struggled to close out 2012 on a positive note. According to HTC’s latest, unaudited consolidated Q4 result, the company only managed to tally a total revenue of NT$60 billion, a 41-percent drop compared to the previous year and the lowest we’ve seen from them in almost three years. Bloomberg reports that HTC’s lackluster quarter is to be attributed to the unsuccessful debut of their Droid DNA aka Butterfly J and One X+ in the big markets such Northern America and China. In spite of their disappointing performance as of late, analysts are still a bit optimistic about HTC’s future forecasting an increase of NT$1.8billion (compared to their NT$60B Q4 results) in sales this quarter. According to an interview courtesy of Wall Street Journal, CEO Peter Chou is also expecting positive results this year by being more aggresive in marketing their great products. This evening, HTC launched 3 new phones -- the HTC Viva, HTC Touch 3G and highly anticipated HTC Touch HD. Of the 3 phones, the HTC Touch HD took center stage with probably the largest display we've seen on a touch screen phone so far. Read more in our articles including "HTC’s profits and market share continues to plummet" and "Meta introduces free Facebook Verified badge".