#kodak philippines

The Kodak brand is back to life as the Eastman Kodak and the Bullitt Group introduces a smartphone built with the company's expertise. The Kodak Ektra is the first handset to carry the Kodak brand. Of course, Kodak made sure that the photography experience is similar to traditional cameras especially with the UI and manual controls. In recent events, Kodak gets a thumb's up from the US court to sell their over 1,100 patents. Eastman Kodak or more popularly known as Kodak has been struggling to compete against imaging young bloods for the past decade. They brought with them their aggressive marketing strategies and cheaper priced products which according to Kodak is inferior to theirs. This proved to be crucial blow to Kodak and marks the start of their demise. When they unveiled their low budget digicam lineup and the first printer with dock, it sold like hot cakes and for the first time in a long time, Kodak was well on its way to reclaim the top spot in the imaging industry in the U.S. Read more in our articles including "Kodak announced its own smartphone called Ektra" and "What does the future hold for Kodak?".