BlackBerry has always been the more recognizable brand instead of RIM so this decision to drop Research in Motion and just adopt BB is a good move. Read more in our articles including "RIM rebrands, now calls itself BlackBerry" and "Instagram now lets users reorder their posts on their profile".
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Jun 9, 2026BlackBerry has always been the more recognizable brand instead of RIM so this decision to drop Research in Motion and just adopt BB is a good move.
Our coverage of rim rebrands to blackberry includes: "RIM rebrands, now calls itself BlackBerry"; "Instagram now lets users reorder their posts on their profile"; "iOS 27 Adds Native Baybayin Keyboard to iPhone: Here is How to Enable It". Each article provides unique insights and information.
Our article "RIM rebrands, now calls itself BlackBerry" published on January 30, 2013 covers the latest information about rim rebrands to blackberry. Check it out for the most current details.