#samsung display

The Ferrari Luce will feature a new cockpit design using custom Samsung OLED displays, combining digital screens with physical moving parts to create a more layered dashboard experience. Designed by former Apple design chief Sir Jony Ive through his company LoveFrom, the Ferrari Luce will use multiple Samsung-made OLED displays across different parts of the vehicle. The car has three digital display zones using four screen sizes: 12.9-inch, 12-inch, 10.1-inch, and 6.3-inch panels. One of its key features is Samsung’s Hole In Active Area (HIAA) technology, which allows physical parts to pass through the display itself. A 12-inch display sits below a 12.9-inch panel with three large cutouts, allowing physical needles to move through the screen. Samsung says these holes are much larger than what is normally used on smartphone displays. The center control panel uses a 10.1-inch OLED display with configurable functions such as a clock, stopwatch, and compass. It also includes three physical hands moving through the display. Read more in our articles including "Ferrari Luce features Samsung OLED screens with stacked design" and "ITC banning sales of iPhones with BOE displays in the US".