#Smartphone Global Market Share

The global smartphone market share as of February 2020 decreases by 14 percent as the globe suffers from the COVID-19 pandemic. According to the Market Pulse research conducted by industry analyst company Counterpoint, smartphone sales in China declined by 38  percent. The same trend is also shown for the global smartphone market this year. Samsung remains to rule the smartphone market internationally, with 22% in terms of global market sales. This is because the brand gets most of its parts from other countries than China.  Sales performance of the smartphone brands, which mainly source their supplies from and have a wider market in China, were significantly affected. Apple only fell behind Samsung with 14%, while Huawei lands on the third spot at 13%, dropping only 1% in global market share from last year. These 0:16are smartphone myths, plus some straight 0:18up marketing fluff that brands keep 0:20pushing like they actually matter. In our latest video, we're putting on our detective hats and calling out the smartphone myths and marketing tricks you absolutely should not fall for in 2026. Read more in our articles including "Samsung remains top-selling worldwide smartphone brand" and "Watch: DO NOT Fall for These Smartphone Marketing in 2026".