#smartphone upgrade cycle

Every now and then we all eventually switch or upgrade smartphones. But today we’d argue that a 2-year buying cycle for smartphones is probably the most logical for several reasons, although it's worth noting that the optimal buying cycle is highly dependent on individual needs and preferences as well as technological advancements. Opting for a 2-year upgrade cycle enables users to harness these advancements without feeling like they’re missing out on major improvements. This contractual arrangement was what originally laid the foundation for the 2-year upgrade cycle that remains prevalent today. A 2-year smartphone upgrade cycle strikes a balance between experiencing the latest technology and managing expenses as the resale value of smartphones tends to decline significantly after the 2-year mark. While a 1-year cycle may offer the latest technology, the resale value of a smartphone typically declines steeply within the first year. Many smartphones are designed to last at least two years without significant performance issues or obsolescence, this means that a 2-year cycle offers a balance between upgrading to new technology and retaining a relatively higher resale value. By adhering to the 2-year upgrade cycle, users ensure that they remain covered by warranties throughout their ownership period. Read more in our articles including "Why a 2-year buying cycle is most logical for Smartphones" and "OPPO Reno15 Series 5G: Delivering the Complete Mobile Creator Experience".