#social media capital of the world

We also retain our title of being the social media capital of the world with an average of 4 hours and 12 minutes spent, a fifteen-minute increase compared to last year's figures. With over 107 million Filipinos as the base of the study, 76 million or roughly 71% of the population are now internet users and active social media users with at least one account, up from 67 million last year. One Filipino also has an average of 10.5 social media accounts based on the study, ranking 6th and just behind other Asian countries such as Indonesia, India, Thailand, and Vietnam. The Digital report is published annually since 2011 by the global agency We Are Social and social media marketing service company Hootsuite. A United Nations-backed report released on Thursday said heavy social media use is linked to lower wellbeing among young people in several countries, while Finland remains the happiest country in the world for the ninth year in a row. The report also showed that the effects of social media are mixed. Experts said the impact depends on how social media is used, the platform, and personal factors like gender and income. A new bill filed in the Philippine House of Representatives seeks to ban people under 16 years old from using social media platforms. Read more in our articles including "Filipinos now heaviest Internet users in the world -- report" and "Social media platform ZOOP to launch globally".