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Is Apple the Republican and Microsoft the Democrat?




This is an odd comparison but you can blame me for watching too much of the Obama-McCain coverage on Fox News. Based on Apple’s series of ads on Mac vs. PC, there’s a revealing strategy compared to Microsoft’s latest commercial which features Jerry Seinfeld and Bill Gates.

Apple Commercial: Mac vs. PC


Microsoft Commercial: Shoe Circus

I could be wrong but I feel that Apple’s commercials are like the Republican campaign ads — always on the attack mode.



Abe is the founder and Editor-in-Chief of YugaTech. You Can follow him on Twitter @abeolandres.

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18 Responses

  1. Willy says:

    Where does that put Ubuntu and the open-source community? The Libertarian Party comes to mind.:)

  2. jhay says:

    Good comparison, though I think Mac heads would not welcome it. ;)

  3. Gwapito.com says:

    Insecure party. They always attack.

  4. Webmaster says:

    The MAC and PC caters two different market and audience some might prefer the MAC over the PC and vice-versa,

    http://www.corel-lifestyle.blogspot.com

  5. Well they say that offense is your best defense.

  6. Kuya Kevin says:

    I’m a Mac user and I tend to vote republican, so the comparison doesn’t bother me :)

    http://kuyakevin.com

  7. Jay says:

    as long as they serve their purpose as Operating System, it’s fine with me. MAC or Windows or Ubuntu, couldn’t care less. =)

  8. issai says:

    the bill gates ad made no sense.

    and fox news is biased towards the republican party. it’s like trash news. you might as well just watch CNN or MSNBC. fox news, especially bill o’reilly is very very obnoxious and rude. they have no respect towards their guests and their guests’ opinions. it’s like road rage inside a studio.

    anyways, mac or pc, i don’t really care. i can use both.

  9. dennis says:

    You have it backwards.

    On the company itself:
    Apple’s Steve Jobs is a Democrat; one of the major stockholders is Al Gore, a Democrat. Jobs has been donating to the Democratic party; in one year, he gave $50,000.

    On the ads
    The Apple ads is Democrat, because the other guy, the bespetacled suit, resists change. Same with Republicans.
    The Microsoft ad is too vague and very Republican in it’s simplemindedness

    This question should have been Googled first, because the answer is too obvious.

  10. yuga says:

    @dennis, I was merely basing it on the way the commercials were made.

    The Mac vs. PC commercial is an example of an “attack and mock the opponent”. The Microsoft commercial is like a “non-offensive and trivial story telling”.

    That’s how I look at it after seeing dozens of McCain and Obama ads.

  11. Ryan says:

    Personally, i can see where you’re coming from. The Mac ads were more straight to the point, like republicans and birth control, and the new Seinfeld Windows ad was a little more subtle and meandering, like most democratic messages.

    Although to be honest, I kinda liked the Seinfeld ad. It was amusing enough and reminded me of Seinfeld when he was still funny. The Mac ads are more striking, but maybe the Seinfeld ads are a series that leads somewhere.

  12. SELaplana says:

    can we use the (Philippines’) pro-admin and anti-admin propaganda?

  13. j4s0n says:

    yah, but i don’t get how these ads relate to politics.

  14. Jay says:

    @SELaplana

    watch out umagang kay ganda use Micrsoft Surface and chikka minute use itunes 8 for the latest gossip podcasts

  15. Jay says:

    “It’s not what you have $$$ but…
    what you do with it that counts”

    -kinda make sense.

    watch it here
    http://www.youtube.com/watch?v=42YGj20qO8U&feature=related

  16. DCM says:

    Funny that you think that because Jobs is a Democrat and Gates is a Republican.

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