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How to bring your blog to the next level?

This has been mentioned to me several times already and up to now the idea still escapes me. How do you bring your blog to the next level? What is the next level? What is my blog’s current level? What do I need to do? The question might be a little cryptic because they seem to be open-ended.

So, help me figure this out and suggest ways to get to the next level. Here are my scenarios.

Case #1. You blog about personal stuff — no apparent direction, just random rants and raves, with irregular posts. Your blog started out as the classic personal online journal.

The next level. You blog regularly now and you are more focused — less about yourself and more about the issues. You decided a blog about clubbing in the metro will be your niche. You do a regular weekly review and in between, you blog consistently. Have you grown to the next level?

Case #2. You have a fairly popular blog. You have very active readers sharing with the rest thru the comments. You have a good coverage of your niche and your blogging is paced on a regular basis.

The next level. You create a forum to keep repeat visitors high and allow them to start discussions. You start a podcast to recap your weekly blogging activity and invite people to guest in your show. By expanding the tools and features in your blog using a forum and a podcast, have you moved on to the next level?

Case #3. You are an authority blogger and an influencer. You are regularly covered by main stream media and have always been asked to be a resource person in your niche. You have that social currency at your disposal.

The next level. You put up your own publishing company or you join some blog-friendly main stream media conglomerate?

So, what do you think? How do you define or quantify the next level?

Abe Olandres
Abe Olandres
Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.
  1. gee thanks, abe! you’ve given me another thing to think about :P

  2. Case #2 works for you, I think. It’s the general direction I’d want to go to.

  3. I’m a mix of Case #1 and #2. Slowly yet steadily, I’m starting to see what niche I should blog in.

  4. I think I have my very own small niche and am comfortable with it. I don’t know if I want to go to podcasting or anything yet. The fact that I can be googled and reached via my blog is an accomplishment for me.

  5. The next level: You build a list.

    Invite your blog visitors to subscribe to your electronic newsletter where you can share more focused info that can be found, not in your present blog, but in your other (new) niche blogs or mini-sites.

    This helps you see whether you can earn money online…

    …without using Adsense. :-)

  6. The whole recap thingie gave me an idea. I guess Im straddling the gap between no.1 and 2 as of now. Im not too sure if I want to be no.3.

  7. My personal blog, which i’d like to keep it with random topics and should remain until i die. But I have two upcoming blogs, each has its own focused topic respectively.

  8. I think I’m in the transition phase from Case #1 to #2. I started with a personal blog and now starting to focus on a particular field, consistently blogging doing weekly reviews. :)

  9. wow, i guess everyone is aiming for that “next level” of case #3.

  10. Of course every one is aiming to the next level!

    All I want is case # 2 and 3… hehehehehe:)

  11. Unlike you guys, I’m complacent for now. I’m not looking at taking my blog to the next level.

  12. Pwede bang to the highest level na?….Ay si Abe lang pala nakarating na dun=P

    Naalala ko yung advice niyo ni Marc on how I can take my blog to the next level…and it involved sex toys and posing wih them online=P

  13. The “next level” would be, when you are earning thru blogging.

  14. I have yet to finish level # 1, sort of level # 0.5. I still have to maintain a decent personal blogsite yet I’m already running some other mini sites…

  15. I’m not sure what I’m doing with my Blog, no sense of direction..but hope to learn all the tricks to run a successful blog. Case 0.5 :) Blog at evsionlab.com /

  16. I’m not sure where I am right now, probably at number 1 but I got some projects in my head to take my blog of the ground, preferably as soon as possible.

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