LG backs away from Windows Phone and LG Cloud

Over the past year, LG Mobile seemed to have struggled a bit in competing with other big names in the mobile phone industry. In comparison to the other South Korean company Samsung, we can’t help but notice that LG seemed to be a bit left behind in terms of global market share. In an attempt to regain market strength, LG recently announced two major decisions that will hopefully shape things up for the better in the future.

The first of these decisions was to forgo Windows Phone operated LG devices for now. The company seemed to have shied away from pursuing their 2009 plans of releasing 26 WP handsets this year. Even with all the recent talks about Lumia devices around the world, LG thinks that Microsoft still has a long way to go to break the duopoly of Android and iOS in the market. Based from many market analysts, even with all the hype going for Lumia phones, the OS still wasn’t able to reach 5% of total global market share. Thus rather than gambling their fortune on another Windows Phone device that will most likely not give them substantial profits, the company instead just wants to focus on what worked for them in the past, and that is manufacturing Android devices. But LG is not totally closing its doors to Microsoft and their mobile OS. Depending on how much improvement the Windows Phone 8 can bring to the table and how much it can improve in terms of market shares, LG might still reconsider their decision.

With the recent release of Google drive and improvements on its 25GB competitor SkyDrive, LG wants to jump in the cloud service wagon with their very own LG Cloud. Just days before the launch of their neighboring competitor’s Samsung S-Cloud, LG launched the beta version of LG Cloud that offers free 5GB storage and a whopping 50GB for LG Smart TV and Smartphone users for the first six months. LG mentioned that they will eventually formulate a pay scheme for future paid upgrades. But for now, LG users can take advantage of huge cloud space without any fee. Another great feature of this beta version is that it already has folder sync right from the get go and support for Windows Client. This cloud storage is accessible on LG Smart TVs with NetCast 2.0 and higher and LG Smartphones with Android Froyo and higher. The LG Cloud beta is only currently available in South Korea and US. We’ll keep you posted once it is locally available.

LG has certainly made some hard rethinking about their products and these recent decisions surely looks promising. Not wanting to repeat their mistakes with the previous WP devices that they’ve manufactured, we think that their decision to step away from the whole Windows Phone craze for now and center their attention to Android is really a good decision, especially now that Android Jellybean is just around the corner. Only time will tell if LG will still manufacture another handset with WP OS, but what is certain for now is bringing their A-game with their LG Cloud. There is no doubt that this is one of the largest, if not the largest free cloud service in the market today. We hope that LG wouldn’t just stop here and that they’d come up with a competitive pricing plan for users to avail. We’re eager to see how these decisions will benefit LG as a company in the future as they go up against other smartphone manufacturers.