Asus launches Cedar Trail netbooks, hot pink Zenbook

It was a stylish afternoon for Asus Philippines yesterday as they unveiled a new colorful lineup of netbooks and ultrabook during their Flare Up event at BIZU restaurant in Makati.

Asus introduced three netbooks and an ultrabook that will surely appeal to the young professionals of today namely, the Eee PCX 101CH, Eee PC 1025C, Eee PC 1225B and the UX31 Zenbook Hot Pink.

First up is the Eee PC X101CH, a netbook packing the new Intel Atom Cedar-Trail N2600 processor and can play full HD 1080p videos. The netbook has no exhaust fan meaning it can keep itself cool without any noise. This 1 inch, 1 kilogram netbook with a texturized body will be available in black or red for the price of Php13,995USD 238INR 20,217EUR 227CNY 1,737 and Php15,995USD 273INR 23,106EUR 260CNY 1,985 with Windows 7 Starter. Such price makes the X101H ASUS’s most affordable netbook.

Asus Eee PC X101H specs:
10.1” Anti-Glare LED Display
Intel Atom N2600 @ 1.6GHz dual-core
1GB DDR3 RAM
320 GB HDD
WiFi 802.11 b/g/n
Bluetooth 3.0
2xUSB 2.0
HDMI
Card reader
0.3MP webcam
Windows 7 Starter

Second is the Eee PC 1025C/Eee PC 1025CE with the latest Intel Atom Cedar Trail N2800 processor. ASUS also added Instant On which allows the netbook to turn on from sleep in just two seconds, a very useful feature if you want to get back into business right away. They’ve also beefed up the battery and can now last for up to 12 hours with regular use. Another feature is the USB Charge+ which allows you to charge your devices via the USB port even when the netbook is turned off. The 1025C will arrive with its new FLARE design, having a metallic side body and paint texture which will be available in Paris Pink and City Gray. You can purchase this lappy for the price of Php16,995USD 290INR 24,551EUR 276CNY 2,109.

Asus Eee PC 1025C / 1025CE pecs:
10.1” LED Display @ 1024×60 pixels
Intel Atom N2800 @ 1.6GHz dual-core
1GB DDR3 RAM
320 GB HDD
WiFi 802.11 b/g/n
Bluetooth 3.0
2xUSB 2.0, 1xUSB 3.0
HDMI
Card reader
0.3MP webcam
Windows 7 Starter

Next is the upgraded 12 incher netbook, the 1215B, which is now flaunting the FLARE design with its metallic paint texture. On board is the AMD E-450 APU processor at 1.65 GHz, the ATI Radeon HD 6320 integrated graphics and is now equipped with a smart webcam capable of 4x zoom. The 1215B will be available Matte Gray and Matte Red for the price of Php22,995USD 392INR 33,219EUR 373CNY 2,854.

Asus Eee PC 1215B specs:
11.6” Anti-Glare LED Display
AMD Fusion APU E450 @ 1.65Ghz
2GB DDR3 RAM
500GB HDD
WiFi 802.11 b/g/n
Bluetooth 3.0
1xUSB 2.0, 2xUSB 3.0
HDMI
Card reader
0.3MP webcam
Windows 7 Home Basic

Finally, the ASUS Zenbook UX31 in, wait for it… in hot pink color. I can actually imagine Nicki Minaj using one right now. Of course it still has its Zen-like appearance, 3mm at the front and 9mm at the rear, spun metal and hairline aluminum body. The inner body is coated in black with the prints on the Chiclet keys printed in pink. Under the pink hood are the 2nd Gen Intel Core processors with Instant On and ASUS’s exclusive Super Hybrid Engine II which results to 25% longer battery life.

The UX31 boasts superb audio performance through its SonicMaster technology co-developed with Bang & Olufsen. The Zenbook Hot Pink will be available by 1st week of April but be prepared to shell out Php59,995USD 1,022INR 86,669EUR 974CNY 7,445.

Asus Zenbook UX31 (Hot Pink):
13.3” LED display @ 1600×900 pixels, 450 nits brightness
Intel Core i5 2557M 1.7GHz dual-core
Turbo Boost to 2.7GHz
4GB DDR3 RAM
128GB SATA 3.0 SSD
WiFi 802.11 b/g/n
Bluetooth 4.0
1xUSB 2.0, 1xUSB 3.0
micro-HDMI, mini-VGA
SD Card reader
0.3MP webcam
Windows 7 Home Premium

What do you guys think? How important is color to you when choosing a laptop? Share your thoughts below.