Very low Kontera Ad eCPM

A few months back, I reported here that we’re trying out Kontera for about a month or two. I actually stopped the campaign sometime early in September because we were getting very low eCPM from it. There were occassions that we only get some $.01 or $0.02PHP 1INR 2EUR 0.02CNY 0.15 per click. The Motorcycle Philippines forums actually got hundreds of clicks per day but the returns are really small.

What I failed to statistically measured/compared though was how much it affected the CTR for Adsense if ever it did. Hence, I can’t really say if Adsense clickers were Kontera clickers or the two are exclusive and would add up in terms of daily revenue.

All in all, we got about $260PHP 15,258INR 22,035EUR 248CNY 1,892 in a month on all blogs, sites and forums I run. If you look at it on the month-end, it’s attributes to a marginally significant amount of total revenues (~10%) but because the eCPM was just terrible, I decided to cut short the campaign.

I have yet to receive the payment though.