#Canalys

According to the latest market report from Canalys, Samsung leads with a 20% market share, shipping 60.5 million units. Canalys notes that smartphone brands are hopeful for a market rebound in Q2 2025, driven by reducing inventories and new product launches. Canalys’ latest market report showed that Xiaomi tied with Apple as top wearable vendors globally in Q3 of 2024. According to Canalys, Xiaomi’s sales were driven by strong demand for the Mi Band 9 and the Redmi Watch 5 Series. “These diversified offerings enable Xiaomi to target multiple price segments, helping to capture a larger market share,” said Jack Leathem, Research Analyst at Canalys. Samsung has emerged the leading smartphone brand globally during the second quarter of 2024, according to latest data from Canalys. [caption id="attachment_368441" align="alignnone" width="900"] Image/ Canalys[/caption] Apple closely trails in second with a 16% market share. [caption id="attachment_368444" align="alignnone" width="801"] Image/ Canalys[/caption] Xiaomi rounds up the top three, growing rapidly with a 15% market share and a 27% annual increase. Read more in our articles including "Samsung, Apple, Xiaomi are the top smartphone brands of Q1 2025 –Canalys" and "Xiaomi, Apple tie as global top vendors of smartwatches, fitness bands in Q3 2024 –Canalys".