#ferrari x snapdragon

Qualcomm has announced today a strategic technology collaboration aimed at helping accelerate the digital transformation of premium car brand, Ferrari. Qualcomm Technologies will serve as Ferrari’s system solutions provider for its upcoming Ferrari road cars, as well as a Premium Partner for the Scuderia Ferrari Formula 1 team and Ferrari eSports team. Ferrari says that it will work with Qualcomm Technologies to bring the latest automotive technology advancements to Ferrari road cars utilizing the Snapdragon Digital Chassis. “We believe innovation requires market leaders working together,” said Benedetto Vigna, CEO of Ferrari. Qualcomm is going in for the kill as the company announced two new powerful additions to their 64-bit mobile chip lineup, namely the octa-core Snapdragon 810 and hexa-core Snapdragon 808. Of the two, the Snapdragon 810 sports the better feature set consisting of four Cortex-A53 processors which handles the mundane tasks and another set of Cortex-A57 chips which takes care of the resource-heavy apps. Speaking of performance, the Snapdragon 810 will also benefit from the new Adreno 430 GPU which, according to Qualcomm, is 30% faster than Adreno 420 or around 80% faster than Adreno 330, the GPU we often see on flagship devices. Despite of being the modest between the two new chipsets, the Snapdragon 808 is by no means a push-over. Read more in our articles including "Qualcomm, Ferrari partner to accelerate digital transformation" and "Qualcomm unveils 64-bit Snapdragon 810 and 808".