After a decade, Xiaomi is now letting go of the 'Mi' branding it's known for. This change in branding started with the company’s recently-released MIX 4 smartphone, and a Xiaomi representative confirmed with XDA Developers that it would drop the 'Mi' branding for its upcoming products. Xiaomi has used 'Mi' since its very first smartphone, the Mi 1. However, that will change for the new products that Xiaomi would launch, and the company will just use “Xiaomi” instead. Meanwhile, Xiaomi hasn’t given a specific reason why it decided to drop the 'Mi' branding. Xiaomi, a well-known smartphone brand in China, has just unveiled their latest Android smartphone that packs impressive mid-range specs coupled with an equally impressive entry-level price tag, the Redmi. The Xiaomi Redmi is a dual-SIM droid that sports a 4.7-inch HD IPS display with Gorilla Glass 2, a MediaTek quad-core CPU, 1GB RAM, and an 8 megapixel f/2.2 aperture camera. Chinese phone manufacturer Xiaomi confirmed entering the phablet scene with the Redmi Note (Redmi's successor) which will be available for pre-orders in less than a week. Read more in our articles including "Xiaomi to drop 'Mi' branding in upcoming products" and "Xiaomi Redmi - 4.7-inch HD, quad-core for Php6,000".
After a decade, Xiaomi is now letting go of the 'Mi' branding it's known for. This change in branding started with the company’s recently-released MIX 4 smartphone, and a Xiaomi representative confirmed with XDA Developers that it would drop the 'Mi' branding for its upcoming products.
Xiaomi has used 'Mi' since its very first smartphone, the Mi 1. However, that will change for the new products that Xiaomi would launch, and the company will just use “Xiaomi” instead. Meanwhile, Xiaomi hasn’t given a specific reason why it decided to drop the 'Mi' branding.
Our coverage of Xiaomi Mix 4 includes: "Xiaomi to drop 'Mi' branding in upcoming products"; "Xiaomi Redmi - 4.7-inch HD, quad-core for Php6,000"; "5.5-inch octa-core Xiaomi Redmi Note confirmed". Each article provides unique insights and information.