PDI & GMA 7 inks new deal for INQ7.net?
This was in the news yesterday — Philippine Daily Inquirer, GMA Network launch ‘new INQ7.net’. I previous wrote about an impending split-up by a tip from multiple sources. Now, this comes as a total surprise for me.
Starting January 2007, INQ7.net will become a news portal or “doorway” to the Philippine Daily Inquirer and GMA Network news websites, top executives of both media giants announced in a brief event held at the GMA Network headquarters in Quezon City.
What I don’t really get from this deal is that there’s almost nothing new. It says Inq7.net will serve as portal for both Inquirer.net and GMANews.tv website.
Here’s what I think the story is all about, and please allow me to venture another guess:
GMA 7 Network and the Philippine Daily Inquirer did in fact split up. GMA Network will deliver its own content and will now host the streaming videos (which Inq7.net is now doing). The Philippine Daily Inquirer will run Inquirer.net, which they used to do before the tie-up years ago. The statement that Inq7.net will serve as a portal may mean that all content headlines will appear on Inq7’s website but the links will either forward it to Inquirer.net or GMANews.tv whoever owns that article or news.
The idea of sharing the brand (Inq7.net) and the real estate seems logical to me IF the two would have to go separate ways.
But again, this is just another theory (after I read the article 3 times). We’ll see come January 2007.