AdSense for Search Results

Exactly a week ago, I posted and entry about an experiment on AdSense for Search. It basically was a practical replacement to the built-in search for WordPress.

Today, after a 7-day trial, I think I have enough data to make some quick conclusions about this little experiment. I’ve outlined them below:

• Visitors are defintely using the search feature. I get quite a number of search views in my stats, though not really big numbers.
• AdSense for Search works! Visitors are using search and clicking on relevant search ads.
• CTR and eCPM are much much higher compared to AdSense for Content — in the multiples of 7 to 10 folds.
• Revenues aren’t that significant though. In the last 7 days, revenues from Search is only 5% of the total for the entire blog.

In my book, 5% is still 5% more than what I would get at the end of the month so it ain’t bad at all. I hope this little experiment will give you guys some insight in using AdSense for Search.