While all the craze and attention was at the unveiling of their new Zenfone 5, ASUS stealthily introduced a new device behind the curtains. From the shadows, the company quietly revealed a new variant of the Max line — the Zenfone Max M1. Not to be confused with the earlier introduced Zenfone Max Plus M1, though it’s being touted as its toned-down sibling.

The Zenfone Max M1, like all the new devices being introduced recently, features an 18:9 aspect ratio display. However, screen resolution is only at HD+ (1440 x 720) and screen size is at 5.5-inches as opposed to the 5.7-inch Full HD+ that the Max Plus has.
Powering the device is Qualcomm’s Snapdragon 425 or 430 processor, Adreno’s 308 or 505 GPU, 2/3GB of RAM, 16/32GB of internal storage, ZenUI 5.0 on top of Android Oreo 8.0, and a 4,000mAh battery.
ASUS ZenFone Max M1 specs:
5.5-inch HD+ IPS display @ 1440 x 720px
2.5D glass
Qualcomm Snapdragon 425/430 CPU
Adreno 308/505 GPU
2/3GB RAM
16/32GB internal storage
expandable up to 256GB via microSD (dedicated slot)
Dual 13MP f/2.0 aperture + 8MP 120-degree wide-angle rear cameras w/ LED flash
8MP front camera w/ softlight LED flash
4G LTE
Dual SIM (Dual standby)
microUSB
WiFi
Bluetooth 4.0
GPS, A-GPS, GLONASS, BDS
Fingerprint scanner
ASUS ZenUI 5.0 (Android 8.0 Oreo)
4,000mAh battery
Colors: Deepsea Black, Sunlight Gold, Ruby Red
Pricing and availability are yet to be announced.

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