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Mobile Phone Vendors Ranked by Units Sold/Shipped in 2015

We recently got hold of a document that shows number of units sold/shipped by mobile phone brands in the Philippines. The list consists of over two dozen vendors both local and international.

Do note that the figures below include all feature phones and smartphones.

Q1 2015Q2 2015Q3 2015Total
Cherry Mobile312,172740,969532,5031,585,644
Samsung468,267410,384440,3841,319,035
MyPhonen/an/a163,874n/a
Asus89,833171,415255,838517,086
Lenovo116,046202,905125,801444,752
LG152,738145,736120,960419,434
Cloudfone169,404155,83381,253406,490
Torque180,283136,44185,673402,397
Apple153,859126,173114,977395,009
Huawei50,173210,282132,182392,637
O+94,234114,29068,374276,898
SKK63,370127,25466,475257.099
OPPO92,01873,26484,253249,535
Alcatel67,02888,37470,699226,101
Acer60,50089,55162,404212,455
Starmobile74,00155,11481,999211,114
Microsoft16,81525,62270,699113,136
Xiaomi12,73625,38254,37492,492
Gionee32,37022,73613,64168,747
Sony12,15019,56035,31367,023
Arc Mobile22,54810,2836,42339,254
BlackBerry13,9519,3744,44827,773
Motorolan/an/a22,71622,716
Nokia19,2782,636021,914
ZTE4,8154,4894,27313,577

The chart above shows Cherry Mobile and Samsung almost neck and neck in terms of volume (although Samsung still leads the pack in terms of value).

The numbers for MyPhone are not complete but since they’ve been consistently in the top 5, we reckon the first two quarters are in the 6 digits as well.

Lenovo was also very strong in the 1st half of the year but seemed to have slowed down significantly in the 3rd quarter.

Asus on the other hand looks to be very strong this year and already hit the 500,000 mark by the 3rd quarter but might miss their 1 million target for the year.

Abe Olandres
Abe Olandres
Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.
  1. could you at least sort all of them out? alphabetically or by the number of units sold? the table is so messy.

  2. Not sorted.

  3. It is sorted out, from highest to lowest in terms of total 2015 units sold.

  4. Zero sales ang nokia noong q3? Umiyak siguro ang philippines head manager sa 3 months overhead expense na napunta sa wala.

  5. How many Cherry Mobile devices from Q1 still work at this point compared to Samsungs of the same period…? Just wondering.

  6. 3rd ang myphone pero N/A ang sales nila

  7. wawang Sony hahaha! The fight is not over until we can vanquish this brand ahahaha!

  8. Xiaomi lazada exclusive strategy failed. I think they started selling on retail stores in the 3rd quarter that’s why their sales improve a lot. This should be a lesson to others.

  9. Most of the phones sold via exclusive in Lazada ends up failing in the next generation. Puro kasi hingi lang ang Lazada ng pera.

  10. Nokia’s Q3 is zero? Are Microsoft and Nokia separate entities in the PH market? Siguro naman nagbebenta pa rin ng feature phones ang Nokia pero wala lang na data, o hindi kaya kasama na sa sales ng Microsoft?

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