Xiaomi to enter Philippine market this year

Popular Chinese consumer electronics company, Xiaomi, has announced that it is set to introduce its products to ten new markets, including the Philippines, this 2014.

The countries mentioned are Malaysia, Philippines, India, Indonesia, Thailand, Vietnam, Russia, Turkey, Brazil, and Mexico. The decision will surely help boost Xiaomi’s sales outside China with a goal of 100 million phones in 2015.

Xiaomi is coming to 10 countries in 2014! Malaysia, Philippines, India, Indonesia, Thailand, Vietnam, Russia, Turkey, Brazil and Mexico…

— Xiaomi (@xiaomi) April 23, 2014

“You can certainly call this an acceleration,” Xiaomi President and co-founder Bin Lin said in an interview. “It’s our mission and our belief that this model should be able to achieve some level of success outside of China.”

Xiaomi is well known for producing smartphones with competitive specs and aggressive price tags. Xiaomi’s current smartphone lineup includes the Snapdragon 800-powered flagship Mi 3 which costs S$419 (Php15,000), the octa-core phablet Redmi Note, and the quad-core Redmi Dual SIM which costs S$169 (Php6,000).

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