Blogging for human readers or search engines?

The Filipino Librarian did another summary of the October stats from PinoyTopBlogs.

He’s asking for theories why the rankings goes up and down every month except for several blogs in the top 50 that more or less have been there most of the year.

I’d like to propose a theory — some bloggers write for readers while others blog for search engines. It’s pretty simple actually. There are buzz content and there are serious content. Buzz content means that these are stuff people most often search online.

It would be nice to have a deeper research and dissect over the stats and look how much are repeat readers and how much are one-time visitors. Also look into the number of email subscribers or RSS feed readers as well.

Unfortunately, PinoyTopBlogs treat all these unique stats equally and we can’t segregate them unless we do it manually. Anybody doing a list of Philippines blogs based on the number of feed readers or comments-per-post ratio? Would be nice to compare them with other raw data.

Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

https://www.yugatech.com

7 Comments

simplywired says:

18 years ago

hu yuga,

do you have the latest stat on the number of Filipino bloggers?

Blog Herald says there are 75000 bloggers in the Philippines as of Oct.2005. I guess there are more. Your help will be highly appreciated. Thanks.
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SELaplana says:

18 years ago

I don’t know what category I belong. My SELaplana bog is just months old (I started it last March 2006) however it is already on the top 13 for today on Pinoy Top Blogs. Most of my visitors (90%) are directed by search engines. And the other part of the visitors are my regular Naruto Anime watchers.
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jhay says:

18 years ago

This would be a good topic for research paper my IT-student friends. Too bad blogs and blogging or the ‘new media’ is still not yet part of their curriculum.
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AYEZA says:

18 years ago

“Iâ€™d like to propose a theory â€” some bloggers write for readers while others blog for search engines. Itâ€™s pretty simple actually. There are buzz content and there are serious content. Buzz content means that these are stuff people most often search online.”

Very true! hehehe
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elmer says:

18 years ago

in my case, i blog to pay bills for my monthly hosting and yearly domain renewal (isang kahig isang tuka) and maybe SE ranking.
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vonjobi says:

18 years ago

thanks for taking note of my post. some people like rickey happened to write for his readers and lucked into buzz content.

but i’m really wondering about those that don’t seem to have much content–whether buzz or serious–but do well anyway. and then there are those that go up very high in the list one month, disappear the next, and go back up the following month. in the last instance, is it possible you banned the blog for violations? =)
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Obet says:

18 years ago

I’m one of those blogs that moved from outside 50 to 8. I never really wanted to blog but since we haven’t had time to podcast lately, I posted some crap. I’ll be the 1st to admit that. Since I started “buzz blogging” about week or so ago, traffic has jumped tremendously(as well as the $$$). It got me a Wii. My next move is to post more non buzz and spill this traffic to other sister blogs in development.
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