Reuters is reported last Friday that Friendster will be acquired by end of December for a nice sum of $100 Million. Coincidentally, Friendster also launched their new website with a new logo and design last Friday. It makes sense that an Asian company would buy Friendster, considering that majority of the 100 Million Friendster users are from this part of the region. In the Philippines, Friendster is still a strong contender next to Facebook. Friendster gets a significant share in online ad spending in the Philippines. Smart and a number of call center companies are big advertisers on Friendster. Friendster is shifting its monetization strategy from advertising to micro-transactions -- buying and sending virtual gifts to friends. This model has worked great for Cyworld and QQ so hopefully, Friendster would do good as well. Read more in our articles including "Friendster to be acquired for $100 Million" and "Friendster app now available on iOS".
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Feb 14, 2007Reuters is reported last Friday that Friendster will be acquired by end of December for a nice sum of $100 Million. Coincidentally, Friendster also launched their new website with a new logo and design last Friday.
It makes sense that an Asian company would buy Friendster, considering that majority of the 100 Million Friendster users are from this part of the region. In the Philippines, Friendster is still a strong contender next to Facebook. Friendster gets a significant share in online ad spending in the Philippines.
Our coverage of Friendster Acquisition includes: "Friendster to be acquired for $100 Million"; "Friendster app now available on iOS"; "Dead Social Media Sites: What Happened?". Each article provides unique insights and information.