#Meta launches smart glasses

Meta has officially launched its first consumer-ready smart glasses with a built-in display, expanding its Ray-Ban lineup and pushing further into AI-powered wearables. Meta also introduced new Oakley Vanguard glasses geared toward athletes, priced at $499, offering real-time fitness stats with Garmin and Strava integration. While analysts don’t expect explosive sales, the Display glasses are seen as a stepping stone toward Meta’s more ambitious “Orion” AR glasses, targeted for 2027. IDC projects AR/VR and smart glasses shipments will surge by 39.2% in 2025, with Meta driving growth. The hardware will officially hit select brick-and-mortar Smart Stores nationwide later this week, where non-subscribers can also purchase the glasses as a standalone retail item. Samsung and Google announced a new line of AI-powered smart glasses. Created in partnership with Gentle Monster and Warby Parker, the glasses work as a companion device for smartphones. Samsung says the smart glasses are designed to offer hands-free access to AI while blending in with familiar eyewear styles. Read more in our articles including "Meta launches smart glasses with digital display" and "Meta launches Meta Business Agent for WhatsApp, Messenger, and Instagram".