BLU Life Pure, 5-inch 1080p, quad-core, 13MP, for $349

BLU, one of the more affordable Android smartphone brands that’s been selling in the U.S. has released its latest, the Life Pure – a 5-inch 1080p, quad-core droid that sells for $349.

Let’s take a look at the main specs: a 5-inch 1080p display 1.5Ghz, 13 megapixel camera, quad-core MediaTek MT6589T CPU, 2GB of RAM, 32GB of internal storage, 2,020mAh battery, and a custom Android Jellybean OS.

Now if you take a look at the design, it will immediately remind you of one of the smartphones that was locally launched a few months back. That’s because the BLU Life Pure is just a rebranded Gionee Elife E6. :)

What’s notable here is that BLU is only selling this unlocked for $349 which is around Php15,500 when converted. That’s cheaper than the Php18,990 SRP when Gionee introduced the E6 in the Philippines.

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