BLU Life Pure, 5-inch 1080p, quad-core, 13MP, for $349

BLU, one of the more affordable Android smartphone brands that’s been selling in the U.S. has released its latest, the Life Pure – a 5-inch 1080p, quad-core droid that sells for $349PHP 20,481INR 29,578EUR 332CNY 2,540.

Let’s take a look at the main specs: a 5-inch 1080p display 1.5Ghz, 13 megapixel camera, quad-core MediaTek MT6589T CPU, 2GB of RAM, 32GB of internal storage, 2,020mAh battery, and a custom Android Jellybean OS.

Now if you take a look at the design, it will immediately remind you of one of the smartphones that was locally launched a few months back. That’s because the BLU Life Pure is just a rebranded Gionee Elife E6. :)

What’s notable here is that BLU is only selling this unlocked for $349PHP 20,481INR 29,578EUR 332CNY 2,540 which is around Php15,500USD 264INR 22,391EUR 252CNY 1,924 when converted. That’s cheaper than the Php18,990USD 324INR 27,433EUR 308CNY 2,357 SRP when Gionee introduced the E6 in the Philippines.

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