HTC Desire C launched at Php10,990, most affordable ICS

HTC Philippines today launched three new handsets — the HTC One S powered by a SnapDragon S4, the HTC Desire V which is the first dual-SIM from the company, and the HTC Desire C which is one of the most affordable Android ICS handset in town.

Never did HTC introduced a handset this affordable. The nearest one we can remember is the HTC Wildfire. This one got ICS right out of the box.

Yugatech 728x90 Reno7 Series

HTC Desire C specs:
3.5″ LCD @ 320×480 pixels, 165ppi
Qualcomm Snapdragon 600MHz
4GB internal storage
up to 32GB via microSD
HSDPA 7.2Mbps
WiFi 802.11 b/g/n
Bluetooth 4.0
Beats Audio
5MP rear camera
1230mAh Li-Ion battery
Android 4.0 Ice Cream Sandwich

We sat down with Mr. Richard Javier, the new Country Manager for HTC Phiippines, and discussed their positioning for the new Desire line-up.

According to him, the entire Desire series will be targeting the entry-level Android market. That means, you’ll be seeing most of the handsets offered below the price range of the more premium HTC One series.

The “Desire” used to represent the top of the line from HTC a couple of years ago. It was then replaced by the Sensation line but it would seem that only two product categories will remain — the One series and the Desire series.

The new handset are being shipped to retailers today and should be available in stores by tomorrow. And did we say the suggested retail price is just Php10,990?

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Avatar for Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

22 Responses

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  3. Avatar for lawrence lawrence says:

    Price vs Specs doesn’t really excite me…

    WidgetCity selling the Xperia U at Php 10,950.00 is more exciting since it has a better screen, better camera with video call camera, and dual-core running at 1GHz.

    Compare: http://www.gsmarena.com/compare.php3?idPhone1=4759&idPhone2=4437#results

    Only point against the U is that its memory is not expandable, you’re left with only 4GB of internal storage. Well, I guess you can’t have everything at this price point. tsk…

  4. Avatar for Richelle Richelle says:

    hi! where can we buy it? is it already at SM Megamall?

  5. Avatar for notatroll notatroll says:

    Many are more interested on HTC’s Dual Sim Desire V. I wonder why abe can’t write an article about it.

  6. Avatar for Noobite Noobite says:

    Ampanget ng pagkaka Endorse mo, putek!

  7. Avatar for Dredd Dredd says:

    Beats audio? Pure gimmick.

  8. Avatar for JmBalicano JmBalicano says:

    11k for a phone that only sports a 600mhz CPU? Too expensive..

  9. Avatar for AllForOneS AllForOneS says:

    They will release the One S with snapdragon S4 here? Sweet! I thought they were gonna release the S3 variant in the Philippines which is slower.

  10. Avatar for Guest Guest says:

    Sigurado ba na S4 ang variant dito sa Philippines? Pa confirm naman po. May nabasa kasi ako na select SE Asian countries S3 SoC ang irerelease

  11. Avatar for remixdrama remixdrama says:

    They have almost the same price as Sony Xperia U or the HTC One V

  12. Avatar for Glenn Glenn says:

    How much is the Desire V?

  13. Avatar for showbiz showbiz says:

    Wow it also has beats audio. Very tempting indeed.

  14. Avatar for Ed Ed says:

    Just my opinion:

    The price is almost the same as the nokia lumia 610. But the 610 has better specs(higher pixel density, faster processor, etc.), adding the fact that the nokia lumia 610 is using a licensed Mobile OS while the HTC Desire C is using a FREE OS. I think the desire c should be price a bit lower…

  15. Avatar for quick brown fox quick brown fox says:


    Did I just read a dual-sim by HTC called the Desire V (not the One V)?

    Just checked GSMArena and it indeed exists! WVGA and expandable, 3G capable! It’s no dual core but I’ll take it!

    I’ll just wait for launch details on that one, please!

  16. Avatar for donut donut says:

    sa gsmarena ung processor niya 1 GHz Cortex-A5

    dito kay sir abe 600mhz lang??

    • Avatar for David David says:

      Bro, 600 lang sa gsmarena, pati sa htc site 60mhz lang din. Namalikmata ka siguro. http://www.htc.com/www/smartphones/htc-desire-c/#specs


  17. Avatar for David David says:

    I don’t think it’s the cheapest ICS phone out there. the SE Xperia 2011 models are still way cheaper than this one.

  18. Avatar for Soul Annihilator Soul Annihilator says:

    What’s the SRP of HTC One S here in the Philippines? Any news about the specs of HTC Desire V?

  19. Avatar for chinitoguy chinitoguy says:

    Hmmm… Its very tempting but I won’t buy it. I saw reviews from Pocket Now that its so slow because of the 600Mhz processor. I can get a better Android handset with Php 10,990 – Huawei Honor (with 1Ghz processor and 4 inch screen), Samsung Galaxy Ace with a better 800Mhz processor, Alcatel One Touch 985N with 800 Mhz processor and even in a lower price. Why bother buy the HTC Desire C?

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