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Realme returns as sub-brand under Oppo

Cristina Joy Valerio Senior Writer January 8, 2026 · 1 min read

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Realme is officially returning under Oppo as a sub-brand.

realme CEO Sky Li will lead the now sub-brand business.

Originally launched as an Oppo sub-brand in 2018, Realme later became independent and with presence in India, Southeast Asia, and Europe.

Under this new merge, future Realme devices will continue to launch on schedule and benefit from Oppo’s global after-sales system.

The move brings Realme and OnePlus closer to Oppo’s main brand, creating a shared structure for R&D, product design, after-sales service, and logistics.

The collaboration also reduces operational costs and strengthens BBK Electronics’ overall smartphone portfolio. This means that BBK Electronics will now own Realme, Oppo, and Vivo.

Sources: 1, 2

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Cristina Joy Valerio

Senior Writer

Cristina Joy D. Valerio, more commonly known as CJ to most, is a Multimedia Producer at Yugatech. She has an interest in the evolving world that is technology. Apart from that, she organizes D&D sessions, plays video games, and watches anime to kill time. CJ's alma mater is iACADEMY and graduated with a Bachelor of Science in Information Technology specializing in Web Development.

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