Very low Kontera Ad eCPM

A few months back, I reported here that we’re trying out Kontera for about a month or two. I actually stopped the campaign sometime early in September because we were getting very low eCPM from it. There were occassions that we only get some $.01 or $0.02 per click. The Motorcycle Philippines forums actually got hundreds of clicks per day but the returns are really small.

What I failed to statistically measured/compared though was how much it affected the CTR for Adsense if ever it did. Hence, I can’t really say if Adsense clickers were Kontera clickers or the two are exclusive and would add up in terms of daily revenue.

All in all, we got about $260 in a month on all blogs, sites and forums I run. If you look at it on the month-end, it’s attributes to a marginally significant amount of total revenues (~10%) but because the eCPM was just terrible, I decided to cut short the campaign.

I have yet to receive the payment though.

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Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.