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It’s official, Microsoft will drop Nokia branding on its phones

Contrary to what was reported earlier in July, Microsoft will totally drop the Nokia branding on their upcoming devices and online presence, but will still keep the Lumia label.

According to The Verge, the transition will begin in France where the software giant will start to replace the Nokia brand in the company’s social media accounts exchange for the new “Microsoft Lumia” label.


Microsoft has also confirmed to the site that the new branding will be rolled out to other countries in the next coming weeks.

Meanwhile, Nokia (or what was left of it) will continue to improve its services such as the highly-regarded Here map which has just been recently ported to various Samsung devices.


This article was written by Ronnie Bulaong, a special features contributor and correspondent for YugaTech. Follow him on Twitter @turonbulaong.

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9 Responses

  1. devilboy says:

    well, after all goodbye NOKIA na ba? too sad…

  2. Rainbow Rat says:

    Goodbye Nokia! :(

  3. aa says:

    after all, good bye nokia.. :(

  4. Ash says:

    On the bright side, seeing it as Microsoft Lumia would catch more attention than it should have IMHO.

    Microsoft Lumia sounds better, as Nokia sound like 10 Years ago — the reason why I never bought a Nokia Lumia.

    Hope to see the new phone branding soon.

  5. Ren says:

    They bought it and eat it…

  6. fuck microsoft says:

    eh kasi nagoyo sila nang nokia hahaha!

    ang nabili lang nila sa nokia ay yung paluging mobile division at licensed lang ang pag gamit nang nokia brand for some years at ma expire na by 2016 or 2017.

    until then, mangangarap muna tau nang tunay na nokia android.

  7. Syed Rizvi says:

    ok but nokia dead but microsoft make s40 s30 devices ??

  8. Jhym Ecija says:

    Sana sa bagong branding ung apps na meron sa ios at android meron na sa windows…. eto nalang ang os na hindi ko nasubukan…

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