Facebook, DOH partner to launch Eligibility QP and Covid-19 Profile Frames
Facebook has partnered with the Department of Health (DOH) to launch the Eligibility QP and Covid-19 Profile Frames tools to the social media platform.
An in-feed notification will enable users to connect directly with the DOH information center. This new tool will help connect Facebook users to credible information regarding the COVID-19 vaccines including vaccine eligibility, appointments, and sign-up slots in their respective local communities. As well as provide DOH and more accessible means to address various questions regarding the vaccine.
“As access to COVID-19 vaccines expands, we’re partnering with the DOH to provide tools on Facebook in the Philippines, so people can check if they are eligible to get the vaccine, and where they can get vaccinated. This campaign provides a link to the DOH website where they can get authoritative information on vaccines,” said Clare Amador, Philippine Head of Public Policy at Facebook.
In an attempt to spread awareness, Facebook is also introducing today the new COVID-19 vaccine profile frames, which come in two different styles: “I got my COVID-19 vaccine” and “Let’s get vaccinated”. This will allow users to show support for the country’s vaccination drive and encourage others to do so as well.
“By leveraging Facebook’s platform, tools, and reach, we are doubling our efforts to ensure Filipinos get access to credible information that will facilitate informed decisions to get vaccinated with safe, effective, and free COVID-19 vaccines,“ said Dr. Beverly Ho, Director of DOH Health Promotion Bureau.