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Laptop Hunters: It all comes down to price!

Recent research revealed that there’s a slow growth in sales of notebooks and desktop PCs in the last quarter. But thanks to netbooks, the numbers aren’t too drastic. Microsoft is banking on the idea that it all goes down to price.

Like Lauren in the first Microsoft ad, the second ad features Giampaulo who was given a budget of $1,500.

Realme Philippines

It becomes pretty obvious where this series of ads is leading to. Most people, when they buy a new laptop, will have the ff. considerations in mind:

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  • Price. I believe 90+% of all individuals who buy a new laptop will have a set price in mind before anything else. We all have our own budget and I think only those who have tons of moolah can truly be budget-free.
  • Specs. We don’t often settle with just the basic specs. As much as possible, we want to bump up the RAM, the HDD, CPU and other optional stuff we can add (like a higher-capacity battery).
  • Brand. For the same specs, some brands are more expensive than others. HP and Sony laptops are typically more expensive than MSI or Lenovo (and to think the people in the two ads still ended up with HP means they can still get a better bargain with other brands).
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After this second ad, I don’t think the next ones will be anymore interesting unless Microsoft veers away from the price argument.

Avatar for Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech. You Can follow him on Twitter @abeolandres.

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8 years ago

This design is steller! You certainly know how to keep a reader amused.
Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Excellent
job. I really enjoyed what you had to say, and more than that, how you presented it.
Too cool!

11 years ago

Neo who?
Just like the majority of users have said, neo laptops are of bad build quality…sorry guys but it’s the truth

11 years ago

laptop buyers should know how to pay for the quality, not for the brand name. also, smart buyers do buy laptops whose specs are “swak” or fitted to their budget.

i recently bought an asus k40ae laptop and it was a “big bang for the buck”. i am so happy that it can play street fighter 4 fine.

the cheapest brands today are acer, asus, emachines, msi and lenovo. the mentioned brands offer great quality for the cheap price.

12 years ago

i want a lapyop but not that costly…. i want itcheap but reliable… i have a bad experience with dell….it’s expesive but turns off without reason and i decided to change this with cheaper ut reliable one…. :-))

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