YouTube Shorts revenue sharing

YouTube Shorts will now adopt a revenue-sharing model for ads starting February 1, 2023. [caption id="attachment_325314" align="alignnone" width="120"] Youtube Shorts Logo[/caption] According to a new post from Google's Youtube Help Center, monetizing partners will be able to earn money from ads that are viewed between videos in the Shorts Feed through a new revenue-sharing model that will replace the YouTube Shorts Fund. The new revenue-sharing model is a stark change from YouTube Shorts' previous mode of monetization through the YouTube Shorts Fund. The Youtube Shorts Fund is a "[USD] $100M-fund to reward creators for their dedication to making creative, original Shorts that delight the YouTube community." It was back in 2020 when Google officially launched Youtube Shorts as a direct response to the growing popularity of the short-form video hosting and streaming service TikTok. YouTube is set to revolutionize how it measures the success of its short-form videos with a significant update to the way views are counted on YouTube Shorts. This change aligns YouTube Shorts with other leading short-form video platforms such as TikTok and Instagram Reels, which have already adopted similar metrics that count every instance a video is played. It’s important to note that while the overall view count will change, earnings and eligibility for the YouTube Partner Program will still be determined by engaged views, ensuring that revenue and partnership opportunities remain consistent. Read more in our articles including "YouTube Shorts revenue-sharing for ads to start Feb 1" and "YouTube Shorts Gets a View Count Overhaul".