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Google to Sell Ads by CPM

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google ads那么,Google通过CPM(每千次展示成本)出售广告究竟有何特别之处?这完全是全新的游戏规则。过去,广告是按“每次点击”出售的,因此广告点击次数越多,广告收入就越高。而采用 CPM 模式后,读者无需点击广告,只要广告被查看(或加载到页面上)即可。因此,您的网站产生的页面浏览量越多,广告展示量就越高,潜在的广告收入也就越大。

广告相关性仍将是决定广告是否会在页面上显示的关键因素。然而,如果广告主喜欢您的网站,他们可以选择让广告出现在哪些网站上——但这又是一个巨大的“如果”。

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Written by
Abe Olandres

Abe Olandres

Editor-in-chief

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and is considered by many as the Father of Tech Blogging in the Philippines.

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4 Comments

AB
Abe Olandres Editor-in-chief · 21 years ago

Technically, it should.

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MR
mrniceash · 21 years ago

if this is true, then maybe i should gain more revenue here…

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