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Home » Is Google worried about Samsung’s Android dominance?

Is Google worried about Samsung’s Android dominance?

Android belongs to , and is basically free. is going on a killing spree with its Galaxy line of devices running , and is continuing to do so in almost all fronts. As a result, ut poses a threat to Android itself because of Google’s mobile-ad business.

In case you didn’t know, Samsung sells about 40% of all Android phones in the world. From the company’s perspective, that’s a good thing; but for Google, that is a whole other story.  Andy Rubin, Android’s head, praised Samsung for the things that it brought upon the ecosystem, but subsequently, he also said Sammy could be a threat when it dominates the market. If this continues on, Samsung and Google’s partnership may change terms… or worse.

google samsung collide

This is could be one of the reasons why Motorola was bought by Google — to balance everything off and to help maintain an equal footing with the rest of the manufacturers that uses Android.

Let’s take this from another perspective and why this is an important topic: Samsung relies heavily on the Galaxy brand. Without Android, what else is their next cash cow? Samsung needs Android, but does Android need Samsung as much?

This could be the reason they have Tizen as a backup. It’s the same reason why Samsung kept on holding on to their own Bada OS for the longest time. We can now see how Android is slowly fading away as a brand and being replaced by the Galaxy branding, at least from the eyes of Samsung. This is what Google is trying to avoid.

xphone

We have no idea what will be the future relationship of these two companies, but we have some things in mind though. Don’t expect the next Nexus phone to be from Samsung, and Motorola’s X Phone might be just the killer push Android needs.

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Bob Freking
Bob Freking
Bob Freking occasionally contributes articles to the website. He is a UST Graduate of Commerce & Business Administration, Major in Marketing Management, and a full-time Sith Lord with three dragons.
  1. now they are paranoid, samsung is too dependent on android, this is where apple excels because they have their own iOS, it’s a FACT!

  2. Please acknowledge phonearena. Most of your articles are inspired by them.

  3. You could have just linked the source article, instead or re-wording it.

  4. I don’t like the way Samsung’s business practices that I consider them “tuso”.

    With their ‘in your face’ copying of products of Apple, their long time business partner, setting up their own Android AppStore up to their recent feud with Blackberry, Nokia, etc, I won’t be surprised that their practices will backfire on them…

  5. What fuels the Galaxy line up is Android. If Galaxy line up withdraws its OS I don’t think it is that much still attractable, not to mention that if their prices are still the same, heck I don’t think consumers will still go for it.

  6. and in the Philippines, it’s CM that dominates

  7. I really hated Samsung since the day they release Android Smartphones with just virtually the same appearance.

    And it got worse when Samsung Galaxy S3 was released. Every single smartphone released after Galaxy S3 is very similar to S3’s appearance. Just think of it as the “Galaxy S3’s descendants”: they just look all the same to the point you’ll find it tiresome or “nakakasawa”.

    Samsung should learn not to apply the same “copy and paste” design in their smartphones over and over again.

    They need to learn how to put different designs in each of their smartphone model, seriously!

    And Google should be worried to the point that some people think that Android is “made by Samsung” due to Samsung’s dominance in the Android Smartphone market. Things really need to change.

  8. based on my observation, ang karaniwan lang na alam ng iba ay iphone, blackberry specially samsung… pag pinakitaan mo sila ng ibang brand ng cellphone na android din ang sasabihin nila “ginaya ang samsung”… WTF!!! these people dont know what is the root of this samsung popularity..
    sino ang sumisikat dahil sa mga phones n yan? eh diba ung mga phone carrier, imbis na sila…

  9. So samsung a threat to google. If that’s the problem, Google should focus their attention on the True King of Android, the HTC. They started the Android craze, without HTC, there would be no Android Craze, and without the craze, there wouldn’t be a Samsung.

  10. business is still business, the I hope the terms for both of companies will change for the customers’ benefits.

  11. this author does not know what it takes to be an author. relax and take leave for you to pursue additional creative writing lessons.

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